Announced details
ローマイヤ株式会社 is a subsidiary of Starzen Company Limited
Roast Beef ¥1,080; Roast Pork ¥598; Hamburger Steak with Demi-Glace Sauce ¥498; Cabbage Rolls with Tomato Sauce ¥498; German Wurst ¥428; and Weisswurst ¥428. Prices for gift-exclusive products: Not disclosed
The company does not address Contract Value / Impact on Business Performance.
Market research (research organization: Not disclosed)
| Item | Details |
|---|---|
| Names of Products / Services Covered | Lohmeyer, Ginza Loimayer, Loimayer Classic, Loimayer House, Roast Beef, Roast Pork, Hamburger Steak with Demi-Glace Sauce, Cabbage Rolls with Tomato Sauce, German Wurst, Weisswurst, Smoked Bacon Assortment, Ham and Roast Pork Assortment |
| Relationship with the Company | ローマイヤ株式会社 is a subsidiary of Starzen Company Limited |
| Offering price | Roast Beef ¥1,080; Roast Pork ¥598; Hamburger Steak with Demi-Glace Sauce ¥498; Cabbage Rolls with Tomato Sauce ¥498; German Wurst ¥428; and Weisswurst ¥428. Prices for gift-exclusive products: Not disclosed |
| Launch date | The brand renewal had been completed as of the announcement on 22 May 2026. The new brand rollout will begin sequentially. |
| Applicable area | Family dining, Everyday dinners, Celebrations and special-occasion dining, Corporate and personal gifting, Gifts |
| Source | Market research (research organization: Not disclosed) |
Items this document does not state (12)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.As multiple brands and products had been developed, it had become difficult for customers to understand Lohmeyer’s value and distinctive characteristics. Based on market research and other findings, the company aims to deliver value that encompasses the time and experiences enjoyed at the dining table.