Responding to the US market and strengthening cooperation with Browning
First written in FY2016. 3 of 7 entries say "Restated". Latest entry: FY2024.
No other company in this theme has enough history to compare yet.
- FY2024AdvancedAnnual report
「During the current fiscal year, we achieved a generational transition to fully redesigned new models for our core products, the over-and-under shotgun and bolt-action rifle.」
For the two core products, the company progressed from developing successor models and preparing for mass production to achieving a generational transition to fully redesigned products. - FY2023AdvancedAnnual report
「Development of successor models for the over-and-under shotgun and bolt-action rifle has already been completed, and preparations for mass production are under way. The company is therefore currently working on derivative models of these successor products.」
Development of successor models for the two core products, against the backdrop of cooperation with the Browning Group, has been completed and moved into the mass-production preparation stage, with development of derivative models now under way. - FY2022RestatedAnnual report
「In the sporting firearms business, in step with the Browning Group's strategy to expand its market share as a globally recognized firearms brand, we will leverage our manufacturing skills, a strength that enables high-quality, high-mix, low-volume production, and launch new products that stimulate customers' willingness to purchase in a timely manner, thereby striving to maintain and expand market share without missing sales opportunities in the post-COVID-19 market.」
The company has reaffirmed its policy of maintaining and expanding market share through cooperation with the Browning Group, high-quality, high-mix, low-volume production, and the timely launch of new products. - FY2021RestatedAnnual report
「In the sporting firearms business, in line with the Browning Group's strategy to expand its market share as a globally recognized firearms brand, we will leverage the strength of our products, which combine high quality with high-mix, low-volume production, and launch new products that stimulate customers' willingness to purchase in a timely manner, thereby striving to maintain and expand market share without missing the strong sales opportunities in the post-COVID-19 market.」
The company has reaffirmed its intention to maintain and expand market share by leveraging its relationship with the Browning Group, its strength in high-mix, low-volume production, and the launch of new products. - FY2020RestatedAnnual report
「By leveraging the strengths of the Browning Group, which boasts high global recognition and brand strength, and our ability to produce high-quality products in a wide variety of models at low volumes, we will strive to maintain and expand market share by continuously launching attractive new products on a timely basis, without missing sales opportunities after the COVID-19 pandemic subsides.」
The company has reaffirmed its policy of maintaining and expanding market share through the relationship with the Browning Group, its strength in high-mix, low-volume production, and the continuous launch of new products. - FY2018Specific measures for automation, successor models and domestic salesAnnual report
「To generate further earnings, we aim to improve production efficiency through process automation and robotics, and to strengthen our development and proposal capabilities by improving communication between the two companies. We are also working to develop successor models for the bolt-action rifle and over-and-under shotgun introduced to the market in 2008 and 2012, respectively, with the aim of commercializing them at an early date. At the same time, we will strengthen domestic sales and work to generate profits.」
In addition to strengthening cooperation with the Browning Group, the company identified process automation and robotics, development of successor models for its existing core firearms, and stronger domestic sales as specific measures. - FY2016First statedAnnual report
「As our core business in terms of profitability, the sporting-gun business aims to expand profits for both sides by drawing on production facilities and technical capabilities that meet demand in the expanding US market, while maintaining close ties with Browning.」
The sporting-gun business is positioned as the core profit-generating business, with the company planning to address US demand through its facilities, technical capabilities and closer ties with Browning.