Announced details
Performance, music production, and musical instrument experiences for beginners and children
Under a merchandising agreement with Universal Studios Licensing LLC, Roland Corporation planned and produced the product. Illumination produced the original artwork.
Illumination is a US animation production company established in 2007. UP&E is a business division that develops NBCUniversal brands, intellectual property and characters. NBCUniversal is a subsidiary of Comcast Corporation. A detailed company profile for Universal Studios Licensing LLC is not disclosed.
Open price
The company does not address Contract Value / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Music Creation Keyboard GO:KEYS 3 Minion |
| Counterparty | Universal Studios Licensing LLC, Illumination, Universal Products & Experiences |
| Counterparty overview | Illumination is a US animation production company established in 2007. UP&E is a business division that develops NBCUniversal brands, intellectual property and characters. NBCUniversal is a subsidiary of Comcast Corporation. A detailed company profile for Universal Studios Licensing LLC is not disclosed. |
| Relationship with the Company | Under a merchandising agreement with Universal Studios Licensing LLC, Roland Corporation planned and produced the product. Illumination produced the original artwork. |
| Offering price | Open price |
| Launch date | 19 September 2026 (scheduled launch) |
| Applicable area | Performance, music production, and musical instrument experiences for beginners and children |
Items this document does not state (11)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To incorporate the world of the Minions and provide a new musical experience for a broad range of users, from those who want to start playing an instrument to those who enjoy music in their daily lives.