Announced details
Corporate brand, corporate name presentation, and business development by group companies
Products sold in more than 130 countries and regions worldwide
Katsushika-ku, Tokyo; overseas group company locations in the United States, Canada, Australia, the United Kingdom, France, Hong Kong, Shenzhen, Vietnam, Shanghai, Thailand, Singapore and South Korea
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | New タカラトミー Group corporate logo, corporate brand identity, and TAKARATOMY brand |
| Launch date | Full-scale use scheduled to begin on 1 April 2027 |
| Applicable area | Corporate brand, corporate name presentation, and business development by group companies |
| Location | Katsushika-ku, Tokyo; overseas group company locations in the United States, Canada, Australia, the United Kingdom, France, Hong Kong, Shenzhen, Vietnam, Shanghai, Thailand, Singapore and South Korea |
| Location scale | Products sold in more than 130 countries and regions worldwide |
| Usage history | Products sold in more than 130 countries and regions worldwide |
Items this document does not state (12)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The aim is to strengthen the management foundation as “ONE TAKARATOMY” by sharing common values across group companies in Japan and overseas, deliver “play” to people of all ages and regions, and accelerate global growth. The growing global recognition of the “TAKARATOMY” name in recent years was also cited as a reason.