Contraction of the printing market and decline in demand for newspaper insert advertising

「Among the retail companies that are our major customers, the trend of narrowing promotional investment to measures that are expected to be effective in practice intensified, while the focus on verifying cost-effectiveness and improving the efficiency of promotional operations continued to increase.」

「原材料価格および外注費の高止まりに加え、一部高粗利クライアントの受注減少の影響や、人材の定着・育成を目的とした賃金ベースアップや休日数増加といった人事施策に伴う人件費の増加により、当期においては、利益面での負担が生じております。」

「In the sales-promotion industry in which we operate, promotional and advertising expenditure is being reviewed amid accelerating digitisation and greater cost consciousness. In the printing industry, declining demand for print media and rising raw-material prices are exacerbating the challenges.」

「In the printing business, declining demand for print media as digitisation progresses and constraints on the supply of raw materials are further exacerbating the challenges in operating the business.」

「The industry in which our printing business operates, one of our services, is also becoming increasingly challenging, with declining demand for print media as digitisation accelerates, constraints on the supply of raw materials and rising prices.」

「The printing industry continues to face a challenging business environment, including declining demand for print media as digitisation accelerates, constraints on the supply of raw materials and rising prices.」

「In the printing industry, the business environment is becoming increasingly difficult due to declining demand for print media as digitization accelerates, as well as constraints on the supply of raw materials and surging prices.」

「In the printing industry, the contraction of print-media advertising has progressed further, while higher raw material prices and the pronounced impact of rising logistics and utility costs are making the business environment increasingly difficult.」

「In the printing industry, the contraction of print-media advertising has progressed further, while the pronounced impact of higher raw material, logistics and utility costs is making the business environment increasingly difficult.」

「In the printing industry, the contraction of print-media advertising has progressed further, while higher raw material prices and the pronounced impact of rising logistics and utility costs mean that cost conditions remain difficult.」

「In the printing industry, the contraction of print-media advertising has progressed further, while surging raw material prices and concerns about higher logistics costs are making operating conditions increasingly difficult.」

「The contraction of print-media advertising has progressed further, while concerns about surging raw material prices and higher logistics costs mean that operating conditions in the printing industry remain difficult.」

「The contraction of print-media advertising has progressed further, while the prolonged pandemic has delayed the recovery in promotional demand and raised concerns about the risk of higher raw material prices, leaving the outlook uncertain.」

「The environment surrounding the company remains difficult as the contraction of traditional print-media advertising has progressed further and operating conditions in the printing-related industry continue to be challenging.」

「During the period, the environment remained difficult as the market for commercial printing, including the company's mainstay flyers and other materials, although still large, contracted at an even faster rate due to the impact of COVID-19.」

「The environment surrounding the company remains difficult as internet advertising continues to increase while advertising in traditional print media continues to contract. During the period, the impact of COVID-19 caused orders for printing flyers and other materials to continue declining.」

「The environment surrounding the company remains difficult as internet advertising continues to increase while advertising in traditional print media continues to contract. During the period, the impact of COVID-19 also led to a decline in orders for printing flyers and other materials.」

「The environment surrounding the company became increasingly difficult as its major clients reduced promotional activities and newspaper insert flyers to avoid crowding at their stores following the declaration of a state of emergency. As a result, both the number of flyers printed and sales at the company fell below the cumulative total for the same quarter of the previous year.」

「Although Japan's economy followed a moderate recovery trend during the fiscal year, it remained unstable due to weaker consumer sentiment following the consumption tax rate increase in October 2019 and the economic impact of the emergence and spread of COVID-19. The environment surrounding the company also became increasingly difficult due to declining newspaper insert flyers and higher prices for paper, ink and delivery costs.」

「In the distribution industry, the company's main customer base, conditions have become difficult due to a combination of factors including weaker consumer sentiment following the consumption tax rate increase in October this year, competition across industries and labor shortages.」

「During the cumulative first quarter, Japan's economy was affected by the global economic slowdown, which cooled domestic consumer sentiment and began to weigh on inbound tourist spending. In the distribution industry, the company's main customer base, structural factors including stagnant consumption, population decline and labor shortages have combined to create major challenges affecting the market as a whole.」

「During the fiscal year, Japan's economy continued to recover moderately, supported by government economic measures and growth in inbound tourism despite the effects of natural disasters such as earthquakes and heavy rain in various regions. However, the effects of trade policies in various countries and the slowdown in overseas economies are beginning to spread to Japan, while efforts to address labor shortages and rising delivery costs are increasing uncertainty about the outlook.」

「In commercial printing, mass media such as flyers are declining as promotional methods diversify, with a shift toward targeted promotions using CRM, in-store promotional materials and social media promotions.」

「In the distribution industry, the company's main customer base, the expansion of online businesses has intensified competition across industries, while labor shortages and higher logistics costs have created difficult conditions. In addition, the contraction of newspaper insert advertising continues as paper sizes and the number of inserts decline.」

「Information media are shifting from an exclusive focus on paper to a range of communication methods. Online information distribution is expanding and order prices are declining, while demand for print media such as newspapers, newspaper inserts and magazines is falling, causing the market to contract and conditions to become increasingly difficult.」

「In the distribution industry, the company's main client industry, difficult conditions continue due to sluggish household consumption, the rise of online shopping and efforts to address labor shortages.」

「In commercial printing, conditions have become difficult as mass media such as flyers decline due to the use of social media for promotions, targeted promotions through CRM, and stronger in-store promotional materials.」

「In the distribution industry, the company's main customer base, competition across industry boundaries is intensifying while the overall market struggles to grow. As channels for delivering information that stimulates consumer purchasing intentions have expanded without limit, paper sizes for newspaper insert advertising, the company's main business, have been reduced and order prices have fallen, making the surrounding environment even more difficult.」

「The expansion of online information distribution and decline in order prices, together with reduced demand for print media such as newspapers, newspaper inserts and magazines, are causing the market to contract and conditions to become increasingly difficult.」

「In the customer market, consumers are increasingly seeking multifaceted services, including health, wellness, culture, entertainment and IT services with a “things-to-do” function, and the environment is undergoing major changes.」

「In the printing industry, conditions have become difficult as mass-media-related business declines and structural factors such as the rise of online shopping add to the pressure.」

「In the printing industry, declining demand is driving market contraction, while price competition among companies means that difficult operating conditions continue.」

「In the printing industry, the market continues to contract and conditions are becoming increasingly difficult. In the advertising industry, total advertising expenditure slightly exceeded the previous year's level despite the economy remaining stagnant. For newspaper insert advertising, the company's main business, volumes declined slightly due to a decrease in newspaper circulation and reductions in paper size.」