Risk of Intensifying Competition in the Mobile Online Game Market
First written in FY2020. 5 of 10 entries say "Restated". Latest entry: FY2025.
Bushiroad moved to the "Worse" side of this theme in 2021, 3 years after the typical company in this theme (2018).
The whole theme swung hardest in 2022: 5 of 14 companies on the "Worse" side.
9 other companies' latest entry also says "Restated".
- FY2025RestatedAnnual report
「There are currently many competing companies in the mobile game market. In addition, the domestic market is showing signs of reaching a ceiling, while leading titles tend toward oligopolistic concentration, affecting sales in our Group's mobile game division. Our Group will continue focusing on releasing compelling games that can compete with intensifying competition, while diversifying risk through a multiplatform strategy, including console games, using our own IP and IP licensed from other companies.」
The response policy of using a multiplatform strategy continued to be presented alongside intensifying competition in the mobile game market, the ceiling in the domestic market and the oligopolistic concentration of leading titles. - FY2025-H1RestatedAnnual report
「Although revenue from BanG Dream!-related content, including digital merchandise and arcade game machines, increased in the Contents Unit, the unit performed poorly because 1 mobile game title was closed and no new console game titles were released.」
The difficult business conditions arising from the competitive environment in mobile games continued to be reflected in the closure of 1 title and weak results for the content unit. - FY2024WorsenedAnnual report
「There are currently many competing companies in the mobile game market. In addition, the domestic market is showing signs of reaching a ceiling, while leading titles tend toward oligopolistic concentration, affecting sales in our Group's mobile game division.」
The ceiling in the domestic mobile game market, the oligopolistic concentration of leading titles and the impact on the Group's sales were explicitly stated, indicating a more challenging competitive environment. - FY2024-Q2RestatedAnnual report
「Mobile games remained sluggish in the first quarter.」
The difficult environment surrounding the mobile game market and business continued, and continued to be reflected in performance as sluggish results. - FY2024-Q1RestatedAnnual report
「The mobile game business remained in a difficult environment, and because no console games were released in the first quarter, the unit as a whole also remained sluggish.」
The mobile online game market continued to face a difficult competitive environment, which continued to be reflected in the performance of the game division as sluggish results. - FY2022MaterialisedAnnual report
「There are currently many competing companies in the mobile game market. Many companies, including overseas companies, are also newly entering the market, and intensifying competition with rivals is affecting sales in our Group's mobile game division.」
It was stated that intensifying competition in the mobile game market was actually affecting sales in our Group's mobile game division. - FY2022-Q2WorsenedAnnual report
「Competition in the mobile online game market remained overheated and the market continued to have too many competitors, while the game division as a whole, including D_CIDE TRAUMEREI (ディーサイドトロイメライ), released on 30 September 2021, remained sluggish.」
Overheated competition and an excess of competitors continued in the mobile online game market, and the game division as a whole, including new titles, remained sluggish. - FY2022-Q1WorsenedAnnual report
「The mobile online game market was in a state of overheated competition, and the market as a whole remained sluggish.」
The description changed to state that competition in the mobile online game market had become overheated and that the market as a whole and the Company's game division had remained sluggish. - FY2021RestatedAnnual report
「Our Group will continue focusing on releasing compelling content that can compete with intensifying competition, using our own IP and IP licensed from other companies and outsourcing development to multiple highly capable external development companies to diversify risk.」
The policy of diversifying risk by using our own and third-party IP and multiple external development companies in response to intensifying competition in the MOG market continues. - FY2020First statedAnnual report
「Many companies, including overseas companies, are newly entering this market, and if competition with rival companies intensifies, this could affect sales in our Group's mobile online game division.」
The risk of intensifying competition in the MOG market due to new domestic and overseas entrants, together with diversification through content releases using multiple external development companies, was identified for the first time.