Declining Market Share Due to Intensifying Competition and Delays in Responding to Customer Needs
First written in FY2019. 5 of 12 entries say "Restated". Latest entry: FY2026.
Menicon moved to the "Worse" side of this theme in 2024, 1 year after the typical company in this theme (2023).
The whole theme swung hardest in 2026: 10 of 15 companies on the "Worse" side.
3 other companies' latest entry also says "Materialised".
- FY2026MaterialisedAnnual report
「Although orthokeratology-related sales expanded globally, they decreased by ¥350 million due to the effects of economic stagnation and intensifying competition in China.」
The decline in orthokeratology-related sales due to economic stagnation and intensifying competition in China was reflected in current-period results. - FY2026-H1RestatedAnnual report
「Although orthokeratology-related sales benefited from solid demand in Japan, they decreased by ¥856 million due to economic stagnation, intensifying competition and the spread of substitute products in China.」
The Company states that sales in its orthokeratology-related business in China decreased by ¥856 million due to economic stagnation, intensifying competition and the spread of substitute products. - FY2025WorsenedAnnual report
「In China, growth in the orthokeratology-related market has stagnated due to declining consumer purchasing power associated with economic stagnation and the emergence of substitute products, while competition with other companies is particularly intense in care products.」
In addition to stagnant market growth in China, the emergence of substitute products and intensifying competition in care products continue, heightening competition and market environment risk. - FY2025-H1RestatedAnnual report
「Although orthokeratology lenses and the care products used with them have been affected in China by intensifying competition and economic stagnation, growth is expected in Japan and other Asian countries.」
The Group continues to recognize the impact of intensifying competition and economic stagnation in China, while expecting growth in Japan and other Asian countries. - FY2024WorsenedAnnual report
「In China, the impact of COVID-19 has gradually eased, but market growth for contact lens-related products, including orthokeratology lenses and care products, has slowed due to economic stagnation. In the region, amid intensifying competition as the number of competitors also increases,」
The slowdown in growth due to economic stagnation and the increase in competitors in the Chinese market continue to be described, heightening competition and market environment risk. - FY2024-Q3WorsenedAnnual report
「In China, consumption of contact lens-related products, including orthokeratology lenses and care products, has been recovering as the impact of COVID-19 has eased, but market growth has slowed due to the economic stagnation. In the region, amid intensifying competition as the number of competitors also increases,」
The slowdown in growth due to economic stagnation and the increase in competitors in the Chinese market have been newly described in specific terms, heightening competition and market environment risk. - FY2023RestatedAnnual report
「The Group is strengthening its product development structure to respond swiftly to changes in market conditions and is working to develop original products ahead of changing trends.」
The Group continues its product development response to the risk of declining market share due to intensifying competition and delayed responses to customer needs. - FY2022RestatedAnnual report
「To reduce these risks, the Group is strengthening its product development structure so that it can respond rapidly to changes in market conditions, and is working on the development of original products ahead of market trends.」
The Group continues its product development response to the risk of declining market share due to intensifying competition and delayed responses to customer needs. - FY2021RestatedAnnual report
「To reduce these risks, the Group is strengthening its product development structure so that it can respond rapidly to changes in market conditions, and is working on the development of original products ahead of market trends.」
The Group continues to strengthen product development in response to the risk of declining market share due to intensifying competition and delayed responses to customer needs. - FY2019First statedAnnual report
「If competition intensifies due to factors such as price cuts and increased promotional activity by competitors, if the economic conditions and markets surrounding the Group change, or if the Group's market forecasts are inadequate and it is unable to provide products that meet customer needs in a timely manner, it may become difficult to maintain market share.」
The difficulty of maintaining market share due to intensified price and promotional competition, inaccurate market forecasts, and delayed responses to customer needs has been disclosed as a new competitive risk.