Differentiation through domestic development capabilities, quality and safety

「Since its establishment on 9 October 1957, the Group has operated for more than half a century as a comprehensive specialist manufacturer focused on the eye, handling mainly contact lenses and lens care products and conducting a broad range of businesses, with the aim of realizing a society that creates the diverse joy of seeing.」

「For contact lenses in Japan, we have continued to focus on the core Japan-made One Day Pure Series and concentrated on expanding sales of high-value-added products, including silicone hydrogel lenses with two different vectors and, in particular, multifocal contact lenses, for which the market is expected to show the strongest growth.」

「For contact lenses in Japan, we have continued to focus on the entirely Japan-made One Day Pure Series and concentrated on expanding sales of high-value-added products, including silicone hydrogel lenses with two different vectors and, in particular, multifocal contact lenses, for which the market is expected to show the strongest growth.」

「We have enhanced product competitiveness in the silicone hydrogel lens category by continuing to focus on the core Japan-made One Day Pure Series and proposing to the market silicone hydrogel lenses with two different vectors.」

「Centered on the core, entirely Japan-made One Day Pure Series, we have promoted the high level of development capabilities, quality and safety associated with "Made in Nippon" and "Japan Quality"」

「For contact lenses, we have pursued active sales activities, centered on the entirely Japan-made daily disposable One Day Pure Series, while」

「For contact lenses, we have pursued active sales activities, centered on the entirely Japan-made One Day Pure Series, while」

「In Japan and overseas, we have pursued active sales and advertising activities centered on the Pure Series of fully Japan-made disposable contact lenses, leveraging high product quality and detailed customer support.」

「In the Pure Series of entirely Japan-made disposable contact lenses, leveraging the quality of entirely Japan-made products and our ability to provide close customer support」

「Centered on the Pure Series of entirely Japan-made disposable contact lenses, we have pursued active sales and advertising campaigns in Japan and overseas, leveraging the quality of Japan-made products and our ability to provide close customer support.」

「In the Pure Series of entirely Japan-made disposable contact lenses, we have actively promoted the quality of Japan-made products and our ability to provide close customer support, focusing on daily disposable lenses for myopia, astigmatism and multifocal correction, as well as the two-week replacement "2-Week Pure Moisture Plus," whose version was upgraded in January 2016 to provide a more moisturized feel.」

「By further expanding manufacturing capacity through the construction of new production facilities, strengthening its ability to handle high-mix, low-volume production, and expanding the specifications of existing products, we will promote the development capabilities unique to Japan-made products and their high quality and safety to expand our market share」

「The Group is working to expand its market share and improve profitability and strengthen its business base by highlighting the development capabilities, quality, and high safety standards unique to products made in Japan through the further expansion of manufacturing capacity following the construction of a new production building, Building 3, stronger capabilities for producing a wide range of products in small quantities, and expanded specifications for existing products.」

「In the Pure Series of entirely Japan-made disposable contact lenses, we have actively promoted the quality of Japan-made products and our ability to provide close customer support, focusing on daily disposable lenses for myopia, astigmatism and multifocal correction, as well as the two-week replacement "2-Week Pure Moisture Plus," whose version was upgraded in January 2016 to provide a more moisturized feel.」

「By obtaining customer support for the development capabilities unique to Japan-made products and their high quality and safety, we will work to expand our market share」

「We will actively promote the development capabilities unique to Japan-made products, their high quality and safety, and our extensive product lineup, while responding closely to diversifying needs.」