Worth reading
46Recurring
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Improvement
Direction inferred from the company’s description.Scale
15
Year-on-year change in revenue (%)Wording
Conditional
How definitive the wording is.Items stated in the management plan
Annual updateNet Sales+15.0%
基準 17,878Target20,560million
Operating profit+21.2%
基準 269Target326million
Operating profit margin+0.1pt
基準 1.5Target1.6%
Net income for the current fiscal year+19.7%
基準 157Target188million
Each line is the climb from the baseline the document states to the target it sets. The slope is scaled against the largest climb in this document. For metrics expressed as percentages, differences are shown in percentage points (pt).The increase shown by the dotted line is calculated from the two reported figures because the company did not provide the amount of growth.
What happened to the previous planIndividual initiatives under the previous fiscal year's growth strategy (no numerical targets stated) → Completed as planned / progressing as planned
Key initiatives
01Transforming the business into a high-productivity model per employee through the use of technology
02Building a new comprehensive e-commerce support model by integrating value-chain and channel data
03Expanding services that enable results to be visualized across the entire purchasing funnel, and newly capturing brand budgets in the awareness and consideration stages
04Establishing a revenue base through the growth of the TikTok Shop business and the creation of synergies with other channels, including Amazon and Rakuten Ichiba
05Achieving profitability at the subsidiary ビーラン and redefining its role as a pilot store
Plan assumptionsDomestic e-commerce market size in 2024: ¥26.1 trillion, up 5.1% year on year, The market is forecast to reach ¥18.6 trillion by 2040, with the e-commerce penetration rate expected to rise to 16.6%, The plan does not include the acquisition of new brands through Collaborative Brand Partners in the earnings forecast
Segment targetSegment One Commerce / Net Sales ¥3,165 million → ¥3,337 million（+5.4%） / Gross profit ¥1,416 million → ¥1,424 million（+0.6%）, Segment Collaborative Brand Partners / Net Sales ¥13,091 million → ¥15,431 million（+17.9%） / Gross profit ¥4,604 million → ¥5,517 million（+19.8%）, Segment Co-creation and In-house Value Enhancement / Net Sales ¥1,422 million → ¥1,528 million（+7.5%） / Gross profit ¥557 million → ¥666 million（+19.5%）, Segment E-commerce platform / Net Sales ¥199 million → ¥261 million（+31.3%） / Gross profit ¥158 million → ¥217 million（+37.2%）
Non-financial targetsIndicator Productivity per employee / Target value 3x / Timing By 2029
Size of the Target MarketMarket Size Domestic e-commerce market size of ¥26.1 trillion in 2024 and forecast market size of ¥18.6 trillion in 2040 / Growth rate Up 5.1% year on year in 2024 / E-commerce penetration rate 16.6% in 2040 / Source Prepared by the Company based on 「通販・e-コマースビジネスの実態と今後2026」 published by 富士経済
Risks identified by the company
Technological innovation
M&A and capital and business alliances
System failures and information leaks
Collaborative Brand Partners
One Commerce
Competing companies
Geopolitical risks
The previous year's item, 「Procurement Based on Demand Forecasts」, has been integrated into 「Collaborative Brand Partners」
| Item | Details |
|---|---|
| Plan name | Fiscal year ending March 2027 plan |
| Plan period | Fiscal year ending March 2027 |
| Progress against the plan | Annual update |
| Sales Target | ¥17,878 million → ¥20,560 million（+15.0%） |
| Operating profit target | ¥269 million → ¥326 million（+21.0%） |
| Operating profit margin target | 1.5 % → 1.6 % |
| Net income target | ¥157 million → ¥188 million（+19.6%） |
| Segment target | Segment One Commerce / Net Sales ¥3,165 million → ¥3,337 million（+5.4%） / Gross profit ¥1,416 million → ¥1,424 million（+0.6%）, Segment Collaborative Brand Partners / Net Sales ¥13,091 million → ¥15,431 million（+17.9%） / Gross profit ¥4,604 million → ¥5,517 million（+19.8%）, Segment Co-creation and In-house Value Enhancement / Net Sales ¥1,422 million → ¥1,528 million（+7.5%） / Gross profit ¥557 million → ¥666 million（+19.5%）, Segment E-commerce platform / Net Sales ¥199 million → ¥261 million（+31.3%） / Gross profit ¥158 million → ¥217 million（+37.2%） |
| Non-financial targets | Indicator Productivity per employee / Target value 3x / Timing By 2029 |
| Plan assumptions | Domestic e-commerce market size in 2024: ¥26.1 trillion, up 5.1% year on year, The market is forecast to reach ¥18.6 trillion by 2040, with the e-commerce penetration rate expected to rise to 16.6%, The plan does not include the acquisition of new brands through Collaborative Brand Partners in the earnings forecast |
| Key initiatives | Transforming the business into a high-productivity model per employee through the use of technology, Building a new comprehensive e-commerce support model by integrating value-chain and channel data, Expanding services that enable results to be visualized across the entire purchasing funnel, and newly capturing brand budgets in the awareness and consideration stages, Establishing a revenue base through the growth of the TikTok Shop business and the creation of synergies with other channels, including Amazon and Rakuten Ichiba, Achieving profitability at the subsidiary ビーラン and redefining its role as a pilot store |
| Results under the previous plan | Individual initiatives under the previous fiscal year's growth strategy (no numerical targets stated) → Completed as planned / progressing as planned |
| Size of the Target Market | Market Size Domestic e-commerce market size of ¥26.1 trillion in 2024 and forecast market size of ¥18.6 trillion in 2040 / Growth rate Up 5.1% year on year in 2024 / E-commerce penetration rate 16.6% in 2040 / Source Prepared by the Company based on 「通販・e-コマースビジネスの実態と今後2026」 published by 富士経済 |
| Risks identified | Technological innovation, M&A and capital and business alliances, System failures and information leaks, Collaborative Brand Partners, One Commerce, Competing companies, Geopolitical risks, The previous year's item, 「Procurement Based on Demand Forecasts」, has been integrated into 「Collaborative Brand Partners」 |
| Publication date | 24 June 2026 |
Items this document does not state (10)
ROE targetROIC targetPayout ratio / DOE policyTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceTotal investment planInvestment amount by sectorReason for revision or withdrawalDate of board resolution
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To continue strengthening investment in the AI and social commerce businesses in line with changes in consumer behavior and platforms, and to build the 「いつも．TX」 business model to improve client performance and achieve high employee productivity.
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.