Shift of Management Resources from BtoB to BtoC
First written in FY2020. 3 of 4 entries say "Restated". Latest entry: FY2024-Q3.
The whole theme swung hardest in 2023: 1 of 7 companies on the "Worse" side.
2 other companies' latest entry also says "Restated".
- FY2024-Q3RestatedAnnual report
「To increase the number of products offered on each marketplace, we have been sourcing national-brand products through the “わくたん” crowdfunding business and working to increase sales.」
In connection with the expansion of B2C sales, the company continues to source national-brand products through “わくたん” and increase the number of products offered on each marketplace. - FY2022-Q4RestatedAnnual report
「We also focused on strengthening our internal structure to develop new sales channels for our products and strengthen our product planning capabilities.」
The company continues to develop new sales channels and strengthen its internal structure in ways that support stronger product planning capabilities. - FY2022-Q3RestatedAnnual report
「We also focused on developing new sales channels for our products and improving our internal structure, including optimizing personnel allocation, to strengthen our product planning capabilities.」
The company continues to develop new sales channels for its products and improve its internal structure in ways that strengthen product planning capabilities. - FY2020First statedAnnual report
「Against this backdrop, based on the “experience of making products sell” developed through demonstration sales, we plan to shift the allocation of management resources from the B2B business to the B2C business, plan products and strengthen a structure under which we handle everything from product planning through sales in-house.」
The company plans to strengthen its in-house structure covering everything from product planning through sales by shifting resources toward B2C.