Worth reading
28Immaterial
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Mixed performance
Direction inferred from the company’s description.Scale
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Displayed only when the document provides numerical figures.Wording
Avoiding a definitive answer
How definitive the wording is.Contents of this document
Summary of Q&ASecond quarter of the fiscal year ending January 20276 items taken from the company’s own explanation
What the company explained in this material
Key points of the Q&AKey questions raised by investors at the briefing and the company's answers
Factors behind lower sales and profit; review of in-store promotions; entry into men's business shoes; differentiation of WA!KARU; sales initiatives for the second half; store-opening policy; response to higher procurement costs; expansion of women's clothing sales; and changes to shareholder benefitsBreakdown of Factors Affecting the ChangeReasons cited by the Company for the change in the figures.
Fewer-than-expected visits by new customers to sneaker stores; the gap between promoting product features and motivating store visits; and room to improve seasonal and demand-based merchandising as a result of displays focused on best-selling products
Assumptions Underlying the Business OutlookThe assumptions used by the company in preparing its forecast.
Product launches and sales initiatives will be implemented while monitoring future temperatures, weather conditions and sales trends.New initiatives
Launch of the men's business shoe line WA!KARU; rollout of Instant-Fit Pumps; planned launch of Instant-Fit Boots; adoption of the technology in men's shoes; transfer of approximately 20–30% of production to Southeast Asia; bringing forward the launch of autumn/winter products; use of small-lot production; and changes to the shareholder benefits programKey KPIsA metric the company considers important as a management benchmark.
Online sales as a percentage of total sales: approximately 31%Number of stores and locations
During the first half, 9 stores were opened in total: 7 Double A stores and 2 HIMIKO stores. In the second half, projects to open 7–8 Double A stores are in progress. HIMIKO is also proceeding with new store openings, but the specific number and breakdown of openings for the second half have not been determined.| Item | Details |
|---|---|
| Document type | Summary of Q&A |
| Fiscal Period Covered | Second quarter of the fiscal year ending January 2027 |
| Breakdown of Factors Affecting the Change | Fewer-than-expected visits by new customers to sneaker stores; the gap between promoting product features and motivating store visits; and room to improve seasonal and demand-based merchandising as a result of displays focused on best-selling products |
| Key KPIs | Online sales as a percentage of total sales: approximately 31% |
| Number of stores and locations | During the first half, 9 stores were opened in total: 7 Double A stores and 2 HIMIKO stores. In the second half, projects to open 7–8 Double A stores are in progress. HIMIKO is also proceeding with new store openings, but the specific number and breakdown of openings for the second half have not been determined. |
| Assumptions Underlying the Business Outlook | Product launches and sales initiatives will be implemented while monitoring future temperatures, weather conditions and sales trends. |
| Key points of the Q&A | Factors behind lower sales and profit; review of in-store promotions; entry into men's business shoes; differentiation of WA!KARU; sales initiatives for the second half; store-opening policy; response to higher procurement costs; expansion of women's clothing sales; and changes to shareholder benefits |
| New initiatives | Launch of the men's business shoe line WA!KARU; rollout of Instant-Fit Pumps; planned launch of Instant-Fit Boots; adoption of the technology in men's shoes; transfer of approximately 20–30% of production to Southeast Asia; bringing forward the launch of autumn/winter products; use of small-lot production; and changes to the shareholder benefits program |
Items this document does not state (23)
Net SalesOperating profitOrdinary incomeNet incomeGross Profit MarginOperating profit marginSelling, general and administrative expensesResults for the three months of the current quarterFull-year earnings forecastProgress against full-year forecastSelf-assessment against the planSegment resultsUnit price and quantity metricsNumber of employeesRisk amount incorporated into the outlookMedium-term management plan targetsFinancial targetsAnnual DividendPayout ratioAcquisition of treasury sharesCapital expendituresOrders received and order backlogMarket Size / Share
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.While online sales of sneakers attracted more new customers, existing customers accounted for the majority of store traffic, and visits by new customers fell short of expectations. In addition, the functionality promoted in television commercials did not become a sufficient reason for the core customer group of young women to visit stores, creating a gap between the promotion of product features and the motivation to visit. In-store promotions focused on displaying best-selling products, leaving room to improve product recommendations based on the season and demand trends.
How to read this page
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