Contents of this document
- The first quarter's lower revenue and profit and the assessment against the initial plan
- The investment effects of TV commercials for sneaker products
- Factors driving profit growth in the second half
- Details of the review of promotional methods
- Background to the launch of stores under new brand names
- Policy on continuing shareholder benefits
- Review of promotional initiativesDetailsDecrease in revenue
- TV commercialsDetailsExpenses recorded
- Wage increasesDetailsIncrease in personnel expenses
- Surging energy pricesDetailsIncrease in logistics and other costs
- TV commercials for sneaker products
- Promotional initiatives aimed at raising awareness of and strengthening sales of sneaker products
- Rollout of new stores under a brand name targeting families and offering children's products and men's sizes
- Omnichannel strategy integrating physical stores and online channels
| Item | Details |
|---|---|
| Document type | Summary of Q&A |
| Fiscal Period Covered | First quarter of the fiscal year ending January 2027 |
| Progress against full-year forecast | Described only as being at a low level; numerical data Not disclosed |
| Self-assessment against the plan | Broadly in line with the plan / broadly progressing as planned |
| Breakdown of Factors Affecting the Change | Factors Review of promotional initiatives / Details Decrease in revenue, Factors TV commercials / Details Expenses recorded, Factors Wage increases / Details Increase in personnel expenses, Factors Surging energy prices / Details Increase in logistics and other costs |
| Assumptions Underlying the Business Outlook | A tendency for profit to be weighted toward the second half, growth in sales of seasonal products, and the realization of benefits from upfront investments. Numerical data Not disclosed |
| Key points of the Q&A | The first quarter's lower revenue and profit and the assessment against the initial plan, The investment effects of TV commercials for sneaker products, Factors driving profit growth in the second half, Details of the review of promotional methods, Background to the launch of stores under new brand names, Policy on continuing shareholder benefits |
| New initiatives | TV commercials for sneaker products, Promotional initiatives aimed at raising awareness of and strengthening sales of sneaker products, Rollout of new stores under a brand name targeting families and offering children's products and men's sizes, Omnichannel strategy integrating physical stores and online channels |
Items this document does not state (23)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Revenue declined year on year following a review of promotional initiatives, while costs increased, including TV commercial expenses, personnel expenses, and logistics costs resulting from higher energy prices. The company described TV commercials and the rollout of stores under new brand names as upfront investments aimed at medium- to long-term growth.