Increasing Store Visit Frequency Through Omnichannel Integration
First written in FY2017. 6 of 11 entries say "Advanced", first in FY2020-Q2. Latest entry: 2026-08-04.
17 other companies' latest entry also says "Restated".
- FY2025AdvancedAnnual report
「E-commerce sales reached a record high in July 2025 and grew to more than 2.5 times the previous year's sales. Through these initiatives, the company generated sales through the combined contribution of its physical and online channels.」
Regarding the integration of physical stores and e-commerce, sales reached a record high in July 2025, exceeding 2.5 times the previous year's sales. - FY2025-H1AdvancedAnnual report
「Meanwhile, the company expanded its e-commerce operations to 5 stores in 1 year, with sales reaching 495% of the previous year, a substantial increase, and created more opportunities to engage with sales, reading and books through both physical and online channels.」
The company expanded its e-commerce shops to 5 in 1 year, with sales reaching 495% of the previous year. Its omnichannel initiatives linking physical stores and e-commerce are making tangible progress. - FY2024AdvancedAnnual report
「In December 2023, the company reopened its first e-commerce store, subsequently opened additional stores in succession, and strengthened sales through both physical stores and e-commerce, opening a total of 4 e-commerce shops in 1 year. In addition to linking these e-commerce stores with inventory at Tohan warehouses, the company also linked them with inventory at more than 50 of its stores, building a system that enabled sales with an exceptionally broad product range and expanding sales.」
The company expanded its e-commerce stores to 4 in 1 year and built a sales structure linking inventory at Tohan warehouses with in-store inventory at more than 50 stores. - FY2024-Q2AdvancedAnnual report
「In December 2023, the company launched a drop-shipping e-commerce business through Rakuten Ichiba (Top Culture BOOKSTORE), linking Tohan inventory with store inventory and expanding sales through an offline-and-online operating model.」
Moving beyond its existing use of websites, apps and social media, the company launched drop-shipping e-commerce on Rakuten Ichiba and began selling products by linking Tohan inventory with store inventory. - FY2020AdvancedAnnual report
「Specifically, through operating its website, Twitter and Instagram accounts and providing the Tsutaya Bookstore smartphone app, the company sells various products and provides event information for its stores.」
In addition to its website and app, the company specifically cites Twitter and Instagram, putting its omnichannel initiatives based on online sales and information dissemination into concrete form. - FY2020-Q2AdvancedAnnual report
「The company has also actively disseminated information tailored to customer needs using its app and social media.」
In addition to its existing use of the app, the company specifically cites social media and is expanding its channels for disseminating information tailored to customer needs. - FY2018RestatedAnnual report
「Specifically, through operating the TOPCULTURE-net Club website and providing the Tsutaya Bookstore smartphone app, the company sells various products and provides event information for its stores. These initiatives are intended not merely to expand sales channels, but to further invigorate its stores by increasing visit frequency through omnichannel retailing.」
The company continues to provide sales and event information through its website and smartphone app as omnichannel initiatives aimed at increasing store visit frequency. - FY2017First statedAnnual report
「Specifically, through operating the TOPCULTURE-net Club website and providing the Tsutaya Bookstore smartphone app, the company sells various products and provides event information for its stores. These initiatives are intended not merely to expand sales channels, but to further invigorate its stores by increasing visit frequency through omnichannel retailing.」
The company positions sales and event information provided through its website and smartphone app as omnichannel initiatives aimed at increasing store visit frequency.