Dependence on hit characters and absence of new hits
First written in FY2016. 22 of 23 entries say "Restated". Latest entry: FY2026.
The whole theme swung hardest in 2017: 1 of 6 companies on the "Worse" side.
3 other companies' latest entry also says "Restated".
- FY2026RestatedAnnual report
「Most of the products handled by the Group are character products. By diversifying the characters it handles and maintaining a flexible procurement structure, the Group responds flexibly to changes in character popularity. However, the Group’s operating results may fluctuate depending on character popularity.」
The company reconfirms the possibility of performance fluctuations caused by dependence on character products and changes in popularity, as well as its response through character diversification and flexible procurement. - FY2023RestatedAnnual report
「Most of the products handled by the Group are character products. By diversifying the characters it handles and maintaining a flexible procurement structure, the Group responds flexibly to changes in character popularity. However, the Group’s operating results may fluctuate depending on character popularity.」
The company reconfirms the risk of performance fluctuations caused by dependence on character products and changes in popularity, as well as its response through character diversification and flexible procurement. - FY2023-Q1RestatedAnnual report
「This was not enough to offset the decline in anime content and other products that had driven sales in the same period of the previous year.」
The company reconfirms the pattern of dependence on hit characters and performance fluctuations caused by changes in popularity, as the decline in sales of content that contributed in the same period of the previous year could not be fully offset by other products and content. - FY2022RestatedAnnual report
「Sales of products based on the popular manga Demon Slayer: Kimetsu no Yaiba, which had arguably become a social phenomenon the previous year, fell sharply, partly owing to the subsequent backlash,」
The company reconfirms the pattern of dependence on hit characters and performance fluctuations caused by changes in popularity, as sales declined following the sharp contribution from popular content in the previous period. - FY2022-Q3RestatedAnnual report
「This was not enough to offset sales of products based on the popular manga Demon Slayer: Kimetsu no Yaiba, which could be described as a social phenomenon the previous year.」
The company reconfirms the ongoing dependence on popular characters and the resulting performance fluctuations, as sales of new and existing products have not been sufficient to offset the products based on popular content that contributed significantly in the previous year. - FY2022-Q2RestatedAnnual report
「This was not enough to offset sales of products based on the popular manga Demon Slayer: Kimetsu no Yaiba, which could be described as a social phenomenon the previous year.」
The company reconfirms the ongoing dependence on popular characters and the resulting performance fluctuations, as sales of new and existing products have not been sufficient to offset the products based on popular content that contributed significantly in the previous year. - FY2021RestatedAnnual report
「Most of the products handled by the Group are character products. By diversifying the characters it handles and maintaining a flexible procurement structure, the Group responds flexibly to changes in character popularity. However, the Group’s operating results may fluctuate depending on character popularity.」
The company reconfirms the risk of performance fluctuations caused by dependence on character products and changes in popularity, as well as its response through character diversification and flexible procurement. - FY2021-Q2RestatedAnnual report
「Although this was one factor behind the decline in sales of standard character products, sales of products based on the popular manga Demon Slayer: Kimetsu no Yaiba were exceptionally strong, and sales of bath-ball products containing figures also remained strong as demand for staying at home increased amid calls to refrain from going out.」
The company reconfirms the ongoing pattern of offsetting weak performance in standard character products with new popular content and original products, as well as the risk of performance fluctuations caused by character popularity. - FY2021-Q1RestatedAnnual report
「Most business-partner stores were forced to close temporarily, causing sales of existing character products to fall sharply. Even under these conditions, however, sales of products based on the popular manga Demon Slayer: Kimetsu no Yaiba, which had not been available in the previous period, remained strong.」
The company reconfirms the ongoing pattern of offsetting declines in existing character products with products based on new popular content, and the business structure in which performance is affected by trends in character popularity. - FY2020RestatedAnnual report
「Most of the products handled by the Group are character products. By diversifying the characters it handles and maintaining a flexible procurement structure, the Group responds flexibly to changes in character popularity. However, the Group’s operating results may fluctuate depending on character popularity.」
The company reconfirms the possibility of performance fluctuations caused by dependence on character products and changes in popularity, as well as its response through diversification and flexible procurement. - FY2020-Q3RestatedAnnual report
「Although some standard character products fell somewhat short of expectations,」
The company reconfirms the ongoing structure of offsetting weaker-than-expected sales of some standard character products with other game-related and original products. - FY2020-Q2RestatedAnnual report
「Although some standard character products struggled somewhat, sales of game-related character products such as Pokémon, Kirby and Dragon Quest, as well as the original Mochimochi Mascot series and bath-ball products containing figures, remained strong,」
The company reconfirms the existing business structure of offsetting weakness in some standard character products with multiple game-related characters and original products. - FY2019RestatedAnnual report
「Most of the products handled by the Group are character products. By diversifying the characters it handles and maintaining a flexible procurement structure, the Group responds flexibly to changes in character popularity. However, the Group’s operating results may fluctuate depending on character popularity.」
The company reconfirms the possibility of performance fluctuations caused by dependence on character products and changes in popularity, as well as its response through diversification and flexible procurement. - FY2019-Q3RestatedAnnual report
「Although sales of some standard character products struggled somewhat,」
The company reconfirms that the ongoing weakness in some standard character products is being offset by strong performance from other characters and original products. - FY2019-Q2RestatedAnnual report
「Although sales of some standard character products struggled somewhat,」
The company reconfirms that the ongoing weakness in some standard character products is being offset by strong performance from other characters and original products. - FY2019-Q1RestatedAnnual report
「In the Character and Fancy Goods Business, sales of some established characters struggled somewhat, but sales of the company’s original character Chuken Mochishiba, fancy characters such as Kirby and Shaun the Sheep, and original bath bombs containing figures were strong. Revenue rose 2.9% year on year to ¥432 million, and operating profit rose 237.1% to ¥22 million.」
While sales of some standard character products struggled somewhat, the existing business structure of dependence on and diversification across multiple characters and related products remains in place. - FY2018RestatedAnnual report
「The Group’s businesses are affected by trends in the leisure market and amusement facilities, and are also highly susceptible to the impact of hit characters. The operating environment therefore remains challenging.」
The company reiterates that performance is affected by trends in the leisure market and amusement facilities and by dependence on hit characters. - FY2018-Q2RestatedAnnual report
「Standard characters such as Kirby and Doraemon continued to perform well, and sales of non-character products, including cushions made with highly stretchable fabric and flexible food replicas, also increased. However, this was not enough to offset the decline in the major characters that had performed well in the previous period.」
The company reiterates that, although standard characters and non-character products grew, it has been unable to fully offset the decline in major characters that performed well in the previous period. - FY2018-Q1RestatedAnnual report
「Sales of “Amusement-Only Confectionery,” Doraemon and Kirby remained strong, and the company also acquired new licenses, including game-related characters, and commercialized products based on them. However, this was not enough to offset the decline in the major characters from the previous period.」
The company reiterates that, although it acquired and commercialized new licenses and some characters performed well, it has been unable to fully offset the decline in the major characters from the previous period. - FY2017RestatedAnnual report
「Most of the products handled by the Group are character products. By diversifying the characters it handles and maintaining a flexible procurement structure, the Group responds flexibly to changes in character popularity. However, the Group’s performance may fluctuate depending on character popularity.」
The company reiterates the dependence on character products and the possibility of performance fluctuations caused by changes in popularity, while identifying character diversification and a flexible procurement structure as countermeasures. - FY2017-Q3RestatedAnnual report
「However, this was not enough to offset the decline in Funassyi, Yo-kai Watch and other characters that had performed well in the previous period.」
The company reiterates that it has been unable to fully offset the decline in existing strong characters with new content or other products. - FY2017-Q2RestatedAnnual report
「This was not enough to offset the decline at specialty character and fancy-goods stores, which were major sales channels for Funassyi, Yo-kai Watch and other characters that had performed well in the previous period.」
The company reiterates that it has been unable to fully offset declines in existing strong characters and sales channels with new products and characters. - FY2016First statedAnnual report
「Amid market conditions in which hits are limited to certain characters, the company was also unable to launch a new hit character, resulting in net sales below those of the previous consolidated fiscal year.」
The company identifies dependence on character popularity as a risk and explains that it was unable to launch a new hit character during the period.