Yamano Holdings (7571) · InitiativeAdvanced
Differentiation through Kimono Dressing Services
First written in FY2016. 1 of 2 entries say "Advanced", first in FY2019. Latest entry: FY2019.
2entries
4years
0from disclosures
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Differentiating the beauty business through dressing servicesA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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Full recordFilings, disclosures and news, newest first
- FY2019AdvancedAnnual report
「In the beauty business, the company will strengthen the promotion of kimono-related services, including kimono dressing, which are a strength of the Group, as part of its promotional initiatives. It will also review its use of paid media to improve and streamline the acquisition of new customers.」
The initiative to position kimono dressing services as a promotional strength of the beauty business is being developed as a specific measure to attract new customers. - FY2016First statedAnnual report
「The company is promoting enhanced kimono dressing services as a service offering that differentiates it from other companies.」
The company also reports year-on-year growth rates for sales of kimono dressing services for yukata, coming-of-age ceremonies and graduation ceremonies.