Building a regional supply network in collaboration with subsidiaries and affiliates

「Our group, centered on 大田花き, Japan's largest wholesale flower company, has positioned 東日本板橋花き, which became a subsidiary in April 2026, as a strategically important wholesale flower market and will establish a structure to capture demand in the Tokyo metropolitan area in greater detail while optimizing the entire supply chain to maximize synergies.」

「Our group will strengthen the production, distribution and consumption supply chain, accelerate initiatives to reduce costs through rational distribution and match supply and demand, and contribute to the sustainable development of the flower industry.」

「In addition, as the organizer of the supply chain, we have worked with stakeholders involved in seedlings, production, logistics and sales to improve measures addressing climate change, so that products can be distributed smoothly in line with consumer needs.」

「Our group will work with producers, distributors and retailers to reduce costs across the entire supply chain and contribute to the sustainable development of the flower industry.」

「We work to ensure a stable supply of flowers through flower markets nationwide so that people throughout Japan, not only in the Tokyo metropolitan area, can enjoy a life with flowers.」

「Under these circumstances, our group has worked with producers, distributors and retailers to ensure a stable supply of flowers and greenery throughout Japan while optimizing the entire supply chain.」

「Under these circumstances, our group has worked with producers, distributors and retailers to build a supply chain capable of accurately meeting consumer needs and ensuring a stable supply of flowers throughout Japan.」

「Under these circumstances, our group has worked with producers, distributors and retailers to build a system capable of accurately meeting consumer needs in order to supply flowers throughout Japan.」

「Against this backdrop, transactions with regional markets and major local retailers increased. Nationwide, during the with-COVID period, demand outstripped supply, resulting in higher unit prices, which also contributed to strong sales.」

「As Japan's largest wholesale flower market, we not only meet the diverse demand for flowers and plants in the Tokyo metropolitan area, but also work with intermediate wholesalers and regional markets to supply the flowers and plants needed in local areas, while contributing to the preservation of regional culture and the spread of flower culture.」

「Under these circumstances, our group has worked with producers, distributors and retailers to build a system capable of accurately meeting consumer needs in order to supply flowers throughout Japan.」

「As Japan's largest wholesale flower market, our company will leverage its collection and distribution functions, strengthen initiatives with regional markets, and work to preserve regional culture and promote flower culture.」

「Although the flower industry continues to face difficult supply conditions, including higher prices for production materials, shortages of imported products and labor shortages, we have worked to ensure stable supply by strengthening cooperation with regional markets and producers.」

「As Japan's largest wholesale flower market, our company will leverage its collection and distribution functions, strengthen initiatives with regional markets, and work to preserve regional culture and promote flower culture.」

「Under these circumstances, our group has worked with producers, distributors and retailers to build a system capable of accurately meeting consumer needs in order to supply flowers throughout Japan.」

「We worked to make full use of our collection and distribution capabilities so that flowers and greenery could be delivered nationwide, even as flights and long-haul truck services were reduced.」

「③ Synergy businesses with partner companies through the supply chain」

「Although recent erratic weather conditions remain unpredictable, we will promote the installation of temperature-controlled storage facilities to preserve freshness and work with flower-producing regions in Japan and overseas so that products consumers want can be distributed at the right time and in the appropriate manner.」

「We will establish a flower distribution system offering flowers that preserve and develop Japan's flower culture, as well as flowers meeting consumer needs, including those under the so-called "Smart Flower standard," which allows for shorter stems.」

「② Product distribution: We will strengthen the development of a flower supply chain across the group.」

「Because shortages of domestically produced flowers have become more pronounced since the second quarter, we will work with production regions to build a supply chain that can distribute products sought by consumers in a timely and appropriate manner.」

「② Product distribution: We will strengthen the development of a flower supply chain across the group.」

「Against this economic backdrop, our group has promoted wholesale-market distribution to optimise the flower supply chain, recognising that wholesale markets are social infrastructure that responds to consumption shaped by regional culture.」

「We have worked to make distribution costs transparent in wholesale-market distribution, which accounts for 80% of flower distribution, and to optimise logistics costs across the flower supply chain through to consumers.」

「② Product distribution: We will strengthen the development of a flower supply chain across the group.」

「Our group will build a supply chain for local consumers through wholesale markets and develop a comprehensive service that supplies what people want when they want it.」

「While strengthening supplies to wholesale markets in regional cities that have been unable to maintain adequate product assortments because of adverse weather conditions」

「Our group will build a supply chain for local consumers through wholesale markets and develop a comprehensive service that supplies what people want when they want it.」

「Our group will build a supply chain for local consumers through wholesale markets and develop a comprehensive service that supplies what people want when they want it.」