Announced details
Cosmetics and body care
15 million body smoothers sold cumulatively, including standard and limited-edition products, through the end of July 2025
Collaboration with Hello Kitty. No capital or personnel relationship is stated.
Not disclosed
2-21-7 Akasaka, Minato-ku, Tokyo (head office)
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Oh!Baby Body Smoother “Hello Kitty” Limited-Edition Packaging, Body Soap in a Limited-Edition Fragrance, Body Milk in a Limited-Edition Fragrance |
| Counterparty | Sanrio Company,Ltd. |
| Counterparty overview | Not disclosed |
| Relationship with the Company | Collaboration with Hello Kitty. No capital or personnel relationship is stated. |
| Launch date | 1 July 2026 (scheduled launch date) |
| Applicable area | Cosmetics and body care |
| Location | 2-21-7 Akasaka, Minato-ku, Tokyo (head office) |
| Usage history | 15 million body smoothers sold cumulatively, including standard and limited-edition products, through the end of July 2025 |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The first collaboration with Sanrio Company,Ltd.’s character “Hello Kitty” has been realized.