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Earnings presentation7354Direct Marketing MiX Inc.Information and Communications, Services and Others

Financial Results Briefing Materials for the Second Quarter of the Fiscal Year Ending December 2026

For the cumulative second quarter of the fiscal year ending December 2026, revenue decreased 1.5% year on year, while operating profit increased 6.6% and profit for the period attributable to owners of the parent increased 57.0%. The full-year forecast remains unchanged, and the operating profit progress rate is 58.0%, tracking ahead of plan.

Worth reading
59In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.
Direction
Improvement
Direction inferred from the company’s description.
Scale
6.6
Year-on-year change in operating profit (%)
Wording
Conditional
How definitive the wording is.

Contents of this document

Earnings presentationSecond quarter of the fiscal year ending December 202611 items taken from the company’s own explanation
Financial Results Figures (The key points of this material are explained below)
Net Sales¥11,461 million-1.5%
Operating profit¥1,363 million+6.6%
Net income¥1,247 million+57.0%
Operating profit margin11.9 %
Full-year earnings forecast
Revenue
¥24,000 million
Operating profit
¥2,350 million
Operating profit margin
9.8 %
Pretax profit
¥2,250 million
Profit for the period attributable to owners of the parent
¥1,750 million
EBITDA
¥3,679 million
Progress against full-year forecast　通期の予想に対して、いまどこまで進んだかの割合です。
Revenue47.8
Operating profit58
Pretax profit58.6
Profit for the period attributable to owners of the parent71.3
EBITDA54.8
What the company explained in this material
Self-assessment against the planThe company's self-assessment against its own plan.
Progress is strong and results are tracking steadily
New initiatives
  • Expansion into adjacent BPO fields through M&A
  • Registration of a subsidiary as a financial services intermediary
  • Proof of concept for an inbound call-handling model using AI agents
  • Strategic investment to launch new services through business diversification, AI and other initiatives
Key KPIsA metric the company considers important as a management benchmark.
  • EBITDA¥2,017 million
    Year on year against the same period last year+5.3%
  • Operating margin11.9 %
    Year-on-year change0.9
  • ROEAround 11.3%
  • Forward EPS¥37.7
  • Outbound revenue share35.9 %
  • Hybrid revenue share38.7 %
  • DX fulfillment revenue share12.6 %
Segment results
Marketing Business
Revenue
Year on year against the same period last year+0.1%
Operating profit
Year on year against the same period last year+5.8%
On-site business
Revenue
Year on year against the same period last year-23.8%
Operating profit
Year on year against the same period last year-11.2%
Medium-term management plan targets
DmMiX Vision 500
Target fiscal yearFiscal year ending December 2030
Revenue
¥50,000 million
Operating profit
¥5,000 million
Dividends
More than ¥27.0
Payout ratioOver 40%
Financial targets
ROE15–20% range
Actual ROEAround 11.3% (forecast for the fiscal year ending December 2026)
Number of employees
Number of Employees4,300 employees in the marketing business (total headcount as of the end of December 2025)
Capital expenditures
118 Millions of yen second-quarter results for the fiscal year ending December 2026
Annual Dividend
¥9.5
Payout ratio
25.2 %
Acquisition of treasury shares
Acquisition price299,976,500
Amount unit¥
Number of shares acquired878,800
Share unitShares
PeriodAnnounced on 13 February 2026; purchases completed on 3 March 2026
Contents of this document
ItemDetails
Document typeEarnings presentation
Fiscal Period CoveredSecond quarter of the fiscal year ending December 2026
Net Sales¥11,461 million (YoY -1.5%)
Operating profit¥1,363 million (YoY +6.6%)
Net income¥1,247 million (YoY +57.0%)
Operating profit margin11.9 %
Full-year earnings forecastRevenue ¥24,000 million / Operating profit ¥2,350 million / Operating profit margin 9.8 % / Pretax profit ¥2,250 million / Profit for the period attributable to owners of the parent ¥1,750 million / EBITDA ¥3,679 million
Progress against full-year forecastRevenue 47.8 / Operating profit 58 / Pretax profit 58.6 / Profit for the period attributable to owners of the parent 71.3 / EBITDA 54.8
Self-assessment against the planProgress is strong and results are tracking steadily
Segment resultsMarketing Business Revenue value Not disclosed / yoy_pct ¥0.1 million / Operating profit value Not disclosed / yoy_pct ¥5.8 million / On-site business Revenue value Not disclosed / yoy_pct ¥-23.8 million / Operating profit value Not disclosed / yoy_pct ¥-11.2 million
Key KPIsEBITDA ¥2,017 million, Operating margin 11.9 %, ROE Around 11.3%, Forward EPS ¥37.7, Outbound revenue share 35.9 %, Hybrid revenue share 38.7 %, DX fulfillment revenue share 12.6 %
Number of employeesNumber of Employees 4,300 employees in the marketing business (total headcount as of the end of December 2025) / Change during the period Not disclosed
Medium-term management plan targetsName DmMiX Vision 500 / Target fiscal year Fiscal year ending December 2030 / Revenue ¥50,000 million / Operating profit ¥5,000 million / Dividends More than ¥27.0 / Payout ratio Over 40%
Financial targetsROE 15–20% range / Actual ROE Around 11.3% (forecast for the fiscal year ending December 2026)
Annual Dividend¥9.5
Payout ratio25.2 %
Acquisition of treasury sharesAcquisition price 299,976,500 / Amount unit ¥ / Number of shares acquired 878,800 / Share unit Shares / Period Announced on 13 February 2026; purchases completed on 3 March 2026
Capital expenditures118 Millions of yen (second-quarter results for the fiscal year ending December 2026)
New initiativesExpansion into adjacent BPO fields through M&A, Registration of a subsidiary as a financial services intermediary, Proof of concept for an inbound call-handling model using AI agents, Strategic investment to launch new services through business diversification, AI and other initiatives
Items this document does not state (12)
Ordinary incomeGross Profit MarginSelling, general and administrative expensesResults for the three months of the current quarterBreakdown of Factors Affecting the ChangeUnit price and quantity metricsNumber of stores and locationsAssumptions Underlying the Business OutlookRisk amount incorporated into the outlookOrders received and order backlogMarket Size / ShareKey points of the Q&A

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

The increase in operating profit was driven by solid orders in the core marketing business, a higher revenue mix from high-margin domains, higher average customer spending, and the benefits of lower costs in administrative divisions. Profit for the period attributable to owners of the parent increased because the company carried forward tax loss carryforwards following the liquidation of a wholly owned subsidiary and recognized deferred tax assets.

How to read this page

This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
Financial Results Briefing Materials for the Second Quarter of the Fiscal Year Ending December 2026 | Direct Marketing MiX Inc. (7354) timely disclosure | Komori