Strategy of Making Three Sales Channels Core Pillars of the Business
First written in FY2016. 6 of 9 entries say "Restated". Latest entry: 2026-08-12.
Lifenet Insurance Company moved to the "Worse" side of this theme in 2022.
The whole theme swung hardest in 2022: 1 of 10 companies on the "Worse" side.
8 other companies' latest entry also says "Restated".
- 2026-08-12RestatedResults briefing materials
「Growing individual insurance through both direct and partner businesses」
The Company continued its policy of growing individual insurance through both direct and partner-business sales channels. - FY2026RestatedAnnual report
「In our individual insurance business, we have two sales channels: the “direct business,” through which customers apply for insurance via our website and other platforms, and the “partner business,” through which customers apply via the websites and apps of partner companies.」
The company continues to pursue a policy of organizing its sales channels around the direct business and the partner business. - FY2025RestatedAnnual report
「In our individual insurance business, we have two sales channels: the “direct business,” through which customers apply for insurance via our website and other platforms, and the “partner business,” through which customers apply via the websites and apps of partner companies.」
The company continues to use the direct business and partner business, reorganized from the previous three channels, as the two basic components of its sales channel structure. - FY2024ReframedAnnual report
「In our individual insurance business, we have two sales channels: the “direct business,” through which customers apply for insurance via our website and other platforms, and the “partner business,” through which customers apply via the websites and apps of partner companies.」
The company changed from organizing the business around the previous three channels to organizing the sales channels for its individual insurance business around the direct business and the partner business. - FY2022ReframedAnnual report
「To strengthen sales capabilities, we will provide the value of our products through two main channels: the internet channel and the white-label channel.」
The company changed from organizing the business around three pillars, direct internet sales, KDDI Corporation and face-to-face agencies, to making the internet and white-label channels the two central axes for strengthening sales capabilities. - FY2019RestatedAnnual report
「Under the medium-term plan for fiscal 2016 through fiscal 2018, based on issues identified during the medium-term plan period from fiscal 2013 through fiscal 2015, we diversified our sales channels by improving our website for smartphones and launching white-label products with KDDI Corporation as a soliciting agency.」
While looking back on the diversification of sales channels through direct internet sales, KDDI Corporation and agencies, the company explains that the use of each channel was not sufficient to the extent initially anticipated. - FY2018RestatedAnnual report
「We aim to achieve further growth in new business performance by strengthening the foundation for generating sustainable revenue through the use of three channels.」
The company continues to pursue a strategy of making direct internet sales, KDDI Corporation and face-to-face agencies the three pillars of its growth platform. - FY2017RestatedAnnual report
「To achieve the management targets of our medium-term plan, we will pursue steady growth based on three core channels.」
The company continues to pursue a strategy of making direct internet sales, KDDI Corporation and face-to-face agencies the three pillars of growth. - FY2016First statedAnnual report
「We position direct internet sales, KDDI Corporation as an affiliated exclusive agency, and face-to-face agencies as the pillars of our business, and will continue to pursue steady growth.」
The company explicitly defines its sales channel structure as a combination of direct sales, KDDI Corporation and face-to-face agencies.