Announced details
Luxury golf, golf apparel and brand promotion
Appointed as the brand ambassador for MARK & LONA, a brand operated by CUBE CO.,LTD.
Leader of the Korean global group aespa. She debuted as a member of aespa in November 2020 and is active in Japan and internationally.
5-11-9 Minami-Aoyama, Minato-ku, Tokyo (MARK & LONA Aoyama store), 4-12-10 Jingumae, Shibuya-ku, Tokyo (Omotesando Hills store), 6-10-1 Ginza, Chuo-ku, Tokyo (GINZA SIX store), 3-16-1 Sakae, Naka-ku, Nagoya, Aichi (Matsuzakaya Nagoya store), 8-7 Kakuda-cho, Kita-ku, Osaka, Osaka (Hankyu Umeda main store), 1-7-1 Shinsaibashisuji, Chuo-ku, Osaka (Daimaru Shinsaibashi store), 2-5-35 Tenjin, Chuo-ku, Fukuoka, Fukuoka (Iwataya main store), 7 Kita 5-jo Nishi 4-chome, Chuo-ku, Sapporo (Daimaru Sapporo store), 1-6-31 Minami-Saiwai, Nishi-ku, Yokohama, Kanagawa (Yokohama Takashimaya POP-UP STORE), 5-1-5 Namba, Chuo-ku, Osaka (Osaka Takashimaya POP-UP STORE), 1-9-1 Marunouchi, Chiyoda-ku, Tokyo (Daimaru Tokyo POP-UP STORE), 1312 Fukasawa, Gotemba, Shizuoka (Gotemba Premium Outlets)
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | MARK & LONA, New CM “PLAY ILLUSION”, MARK & LONA × KARINA SPECIAL CAMPAIGN |
| Counterparty | KARINA（aespa） |
| Counterparty overview | Leader of the Korean global group aespa. She debuted as a member of aespa in November 2020 and is active in Japan and internationally. |
| Relationship with the Company | Appointed as the brand ambassador for MARK & LONA, a brand operated by CUBE CO.,LTD. |
| Launch date | 27 April 2026 (actual: press conference held and new CM released) |
| Applicable area | Luxury golf, golf apparel and brand promotion |
| Location | 5-11-9 Minami-Aoyama, Minato-ku, Tokyo (MARK & LONA Aoyama store), 4-12-10 Jingumae, Shibuya-ku, Tokyo (Omotesando Hills store), 6-10-1 Ginza, Chuo-ku, Tokyo (GINZA SIX store), 3-16-1 Sakae, Naka-ku, Nagoya, Aichi (Matsuzakaya Nagoya store), 8-7 Kakuda-cho, Kita-ku, Osaka, Osaka (Hankyu Umeda main store), 1-7-1 Shinsaibashisuji, Chuo-ku, Osaka (Daimaru Shinsaibashi store), 2-5-35 Tenjin, Chuo-ku, Fukuoka, Fukuoka (Iwataya main store), 7 Kita 5-jo Nishi 4-chome, Chuo-ku, Sapporo (Daimaru Sapporo store), 1-6-31 Minami-Saiwai, Nishi-ku, Yokohama, Kanagawa (Yokohama Takashimaya POP-UP STORE), 5-1-5 Namba, Chuo-ku, Osaka (Osaka Takashimaya POP-UP STORE), 1-9-1 Marunouchi, Chiyoda-ku, Tokyo (Daimaru Tokyo POP-UP STORE), 1312 Fukasawa, Gotemba, Shizuoka (Gotemba Premium Outlets) |
| Location scale | Products available at 13 stores |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The company determined that KARINA was well suited to MARK & LONA’s brand image.