Kurashicom (7110) · FactRestated
Building an organization that hires users as employees
First written in FY2023. 1 of 2 entries say "Restated". Latest entry: FY2025.
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Hiring Users as Employees and Building the Organisation Around Their ExperienceA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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- FY2025RestatedAnnual report
「A virtuous cycle has emerged in which content produced by recruited employees attracts more users, enabling us to build an organisation in which all employees support the ethos of the lifestyle and culture platform.」
We reaffirmed the organisational characteristic of employees understanding the users and the platform’s ethos and attracting more users through content creation. - FY2023First statedAnnual report
「To achieve this, we recruit users as employees, creating a virtuous cycle in which content produced by those employees attracts more users, and have built an organisation in which all employees support the ethos of the lifestyle and culture platform.」
We described the fact that many employees were formerly users as an organisational characteristic that supports the preservation of the platform’s ethos and creates a virtuous cycle of content creation.