Kurashicom (7110) · FactAdvanced
A Sales Structure That Drives Pricing Decisions
First written in FY2023. 1 of 2 entries say "Advanced", first in FY2025. Latest entry: FY2025.
2entries
3years
0from disclosures
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Same theme, other companies
Pricing Power Through D2C and Self-Determined PricingA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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- FY2025AdvancedAnnual report
「In the D2C domain, we incur no promotional costs, generally receive shipping fees on each order and achieved a full-price sell-through rate of approximately 98% in the fiscal year ended July 2025.」
The full-price sell-through rate, indicating pricing power in D2C, increased from approximately 97% in the fiscal year ended July 2023 to approximately 98%. - FY2023First statedAnnual report
「In the D2C domain, we incur no promotional costs, receive shipping fees on almost all orders and achieved a full-price sell-through rate of approximately 97% in the fiscal year ended July 2023.」
The company presented, for the first time as a standalone point, the business characteristic of driving pricing through full-price sales and the collection of shipping fees in D2C, and through offerings at prices set by the company in brand solutions.