Announced details
Management, marketing, branding, product development, advertising, public relations, human resources and recruitment
Revenue approximately doubled, from approximately ¥5.2 billion in the fiscal year ended July 2022 to the ¥10.2 billion forecast for the fiscal year ending July 2026
14 million radio plays, the app accounting for 60% of e-commerce sales, and private-label products accounting for more than 50% of sales
Nikkei Business Publications, Inc. will publish the book. クラシコム is described as the subject of the coverage.
3F, nonowa Kunitachi SOUTH, 1-1-52 Naka, Kunitachi, Tokyo
¥2,420 (incl. tax)
The company does not address Contract Value / Impact on Business Performance.
Nikkei Cross Trend
| Item | Details |
|---|---|
| Names of Products / Services Covered | “Management Without Fervor: The Essence of the ‘Uniqueness’ クラシコム Has Honed for 20 Years at ‘Hokuō, Kurashi no Dōguten’” |
| Counterparty | Nikkei Business Publications, Inc. |
| Relationship with the Company | Nikkei Business Publications, Inc. will publish the book. クラシコム is described as the subject of the coverage. |
| Offering price | ¥2,420 (incl. tax) |
| Launch date | Scheduled for publication on 21 September 2026 |
| Applicable area | Management, marketing, branding, product development, advertising, public relations, human resources and recruitment |
| Location | 3F, nonowa Kunitachi SOUTH, 1-1-52 Naka, Kunitachi, Tokyo |
| Location scale | 46-format, 400 pages |
| Quantitative Effects | Revenue approximately doubled, from approximately ¥5.2 billion in the fiscal year ended July 2022 to the ¥10.2 billion forecast for the fiscal year ending July 2026 |
| Usage history | 14 million radio plays, the app accounting for 60% of e-commerce sales, and private-label products accounting for more than 50% of sales |
| Source | Nikkei Cross Trend |
Items this document does not state (7)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The record of approximately four years of exclusive coverage of クラシコム was restructured and expanded into a single book.