Impact of Economic Fluctuations and Changes in Advertising Budgets on Performance
First written in FY2019. 7 of 10 entries say "Restated". Latest entry: FY2026.
The whole theme swung hardest in 2020: 18 of 24 companies on the "Worse" side.
2 other companies' latest entry also says "Reframed".
- FY2026ReframedAnnual report
「The advertising market is susceptible to economic conditions and corporate business sentiment, while the e-commerce market is also affected by personal consumption, prices, logistics costs and other economic conditions.」
In addition to the existing risks from advertising budgets and economic fluctuations, the Company consolidated risks related to personal consumption, prices, logistics costs and other economic conditions in the e-commerce market under the same market-risk category. - FY2026-H1RestatedAnnual report
「During the interim consolidated accounting period, there were no new business or other risks, nor any material changes to the business or other risks described in the annual securities report for the previous fiscal year.」
The company states that no new risks arose and that there were no material changes to existing risks. - FY2024RestatedAnnual report
「However, the advertising market is sensitive to corporate economic conditions and is susceptible to deterioration in business sentiment caused by economic fluctuations and changes in companies' advertising strategies. Accordingly, changes in customer companies' advertising budgets or their allocation policies by advertising medium may affect the Group's business and performance.」
The Company continues to disclose the impact on performance of economic fluctuations and changes in advertising strategies and budget allocations. - FY2024-Q2RestatedAnnual report
「During the six-month period ended [the current second quarter], there were no newly arising business or other risks, nor any material changes to the business and other risks described in the Annual Securities Report for the prior fiscal year.」
The company states that no new risks arose and that there were no material changes to existing risks. - FY2022RestatedAnnual report
「The advertising market is sensitive to corporate economic conditions and is susceptible to deterioration in business sentiment caused by economic fluctuations and changes in companies' advertising strategies. Accordingly, changes in customer companies' advertising budgets or their allocation policies by advertising medium may affect the Group's business and performance.」
The Company continues to identify economic fluctuations, changes in advertising strategies and changes in advertising budget allocations as risks affecting performance. - FY2021-Q3RestatedAnnual report
「During the cumulative third quarter of the consolidated fiscal year, advertising spending continued to decline in some industries due to the spread of COVID-19. However, demand for internet advertising increased, particularly in the e-commerce and digital content sectors, as the shift to digital accelerated, and the business performed steadily, also benefiting from the advertising industry's seasonal tendency for performance to expand toward the end of the fiscal year.」
Advertising spending continues to decline in some industries, and the impact of changes in advertising budgets and economic conditions persists. - FY2021-Q2MaterialisedAnnual report
「The internet advertising market, the Company's main business area, had continued to expand rapidly due to rising user numbers, the spread of devices and increased internet use in corporate and other activities. However, particularly since April 2020, it has been affected by fluctuations in advertising spending resulting from the spread of COVID-19.」
The Company states that changes in the business environment, including fluctuations in advertising spending, have had an actual impact on the business. - FY2020RestatedAnnual report
「The advertising market is sensitive to corporate economic conditions and is susceptible to deterioration in business sentiment caused by economic fluctuations and changes in companies' advertising strategies. Accordingly, changes in customer companies' advertising budgets or their allocation policies by advertising medium may affect the Group's business and performance.」
The Company continues to identify economic fluctuations and changes in advertising budget allocations as risks affecting performance. - FY2020-Q1RestatedAnnual report
「During the six months ended [current first quarter], there was no emergence of new business or other risks, nor any material change in the business or other risks described in the annual securities report for the previous fiscal year.」
The Company explicitly stated that there had been no new risks or significant changes to existing risks. - FY2019First statedAnnual report
「The advertising market is sensitive to corporate economic conditions and is susceptible to deterioration in business sentiment caused by economic fluctuations and changes in companies' advertising strategies. Accordingly, changes in customer companies' advertising budgets or their allocation policies by advertising medium may affect the Company's business and performance.」
While anticipating market expansion, the Company identifies economic conditions and changes in customers' advertising budget allocations as risks.