Komori
M&A and Subsidiary Changes7067Branding Technology Inc.Information and Communications, Services and Others

ブランディングテクノロジー completes the acquisition of menu magazine, advances digital sales-promotion support for regional supermarkets

On 24 September 2026, ブランディングテクノロジー completed the acquisition of shares in menu magazine, making the company a subsidiary. Going forward, it will combine menu magazine's EC platform, "URIBACO," with its own digital marketing support to assist regional and mid-sized supermarkets with online sales and promotional activities.

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This transaction

Acquisition of shares and conversion into a subsidiary
Counterparty (target company)株式会社 menu magazine
Disclosing companyBranding Technology Inc.
Subject of this transaction
Execution Date / Effective Date24 September 2026 (completion of share acquisition)
Target company

A company that has provided a super-platform EC service for supermarkets

Location Chiyoda-ku, Tokyo
Procedures and assumptions
Management structure after acquisitionmenu magazine's management and technology personnel will join our group, and the companies will work to strengthen service development by leveraging their combined expertise and enhance the group's overall ability to promote digital transformation. Changes to the corporate name and representative are not disclosed.
This transaction
ItemDetails
Transaction nameAcquisition of shares and conversion into a subsidiary
Counterparty name株式会社 menu magazine
Name of the Subject Company株式会社 menu magazine
Business Description of the Subject CompanyA company that has provided a super-platform EC service for supermarkets
Location of the Subject CompanyChiyoda-ku, Tokyo
Execution Date / Effective Date24 September 2026 (completion of share acquisition)
Management structure after acquisitionmenu magazine's management and technology personnel will join our group, and the companies will work to strengthen service development by leveraging their combined expertise and enhance the group's overall ability to promote digital transformation. Changes to the corporate name and representative are not disclosed.
Items this document does not state (25)
Capital Stock of the Subject CompanyDate of Establishment of the Subject CompanyNet Sales of the Subject CompanyOperating Profit of the Subject CompanyNet Income of the Subject CompanyNet Assets of the Subject CompanyAcquisition priceExpenses other than the acquisition priceType of ConsiderationMerger ratio/share exchange ratioTender offer priceMinimum number of shares to be purchasedTender offer periodNumber of shares acquiredVoting rights ownership percentageFunding arrangementsGoodwill amountAmount of extraordinary income (loss)Impact on Business PerformanceDate of board resolutionContract DateValuation methodologyIndependent valuation institutionSpecial CommitteeConditions Precedent to Execution

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

To combine menu magazine's "URIBACO" with our digital marketing support and assist regional and mid-sized supermarkets in adopting digital solutions. In addition, to bring menu magazine's management and technology personnel into the group, thereby strengthening service development and the group's overall ability to promote digital transformation.

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ブランディングテクノロジー completes the acquisition of menu magazine, advances digital sales-promotion support for regional supermarkets | Branding Technology Inc. (7067) timely disclosure | Komori