Impact of disasters, accidents, infectious diseases and war on advertising demand
First written in FY2019. 5 of 8 entries say "Restated". Latest entry: FY2025.
Birdman moved to the "Worse" side of this theme in 2020, the same year as the typical company in this theme.
The whole theme swung hardest in 2020: 24 of 39 companies on the "Worse" side.
26 other companies' latest entry also says "Restated".
- FY2025RestatedAnnual report
「Companies’ advertising and public relations budgets tend to be susceptible to the effects of natural disasters, disruptions to power and other social infrastructure, telecommunications and broadcasting disruptions, distribution disruptions, major accidents, infectious diseases, war, terrorism, political instability, and social unrest.」
The company continues to describe the risk that disasters, accidents, infectious diseases, war, and other social disruptions may affect advertising demand and performance, as well as responses including teleworking. - FY2023RestatedAnnual report
「The spread of COVID-19 may result in the loss of large engagements and the cancellation of originally scheduled events.」
The company continues to state that infectious diseases may result in the loss of large engagements and event cancellations, and continues measures including teleworking, a general ban on business travel, and daily temperature checks. - FY2022RestatedAnnual report
「The spread of COVID-19 may result in the loss of large engagements and the cancellation of originally scheduled events.」
The company continues to disclose the risk that infectious diseases may cause the loss of large engagements and event cancellations, and describes measures to reduce infection risk, including teleworking, a ban on business travel, and temperature checks. - FY2021MaterialisedAnnual report
「The spread of COVID-19 has affected the company through the loss of large engagements and the cancellation of events that had originally been scheduled.」
The company states that the infectious disease risk materialized through the loss of large engagements, event cancellations, and delays in the recovery of sales promotion engagements. It also describes measures including teleworking, a general ban on business travel, and daily temperature checks. - FY2021-Q2RestatedAnnual report
「During the cumulative second quarter of the fiscal year, Japan's economy showed some signs of recovery as it sought to balance preventing the spread of COVID-19 with economic activity. However, economic activity was at risk of being constrained by stronger requests for voluntary restraint and declarations of a state of emergency following the renewed increase in infections, and caution remained necessary regarding the outlook for the business environment.」
The company states that COVID-19 continued to affect economic activity and the business environment. - FY2021-Q1RestatedAnnual report
「During the first quarter of the current consolidated cumulative period, Japan’s economy remained in a difficult situation due to the impact of COVID-19, but after the lifting of the state of emergency, it began to recover gradually as economic activity resumed.」
The company states that COVID-19 continued to affect the economic environment, but this filing does not describe any new specific effects, such as event cancellations. - FY2020-Q3MaterialisedAnnual report
「The spread of COVID-19 may affect our business activities and ability to secure earnings depending on how the situation develops.\n\nHowever, in our Group’s core branding business, events initially planned were cancelled or postponed across the board due to the impact of COVID-19, and related promotions were cancelled or extended, resulting in a significant impact on our Group.」
The company states that the infectious disease risk went beyond a potential risk and actually affected business activities and earnings through event cancellations and postponements and the cancellation or extension of promotions. - FY2019First statedAnnual report
「The company tends to be susceptible to the effects of natural disasters, disruptions to power and other social infrastructure, telecommunications and broadcasting disruptions, distribution disruptions, major accidents, infectious diseases, war, terrorism, political instability, and social unrest.」
The company lists the possibility that disasters and social disruptions may affect performance through companies’ advertising and public relations budgets.