Dependence of advertising and public-relations budgets on economic conditions
First written in FY2019. 4 of 5 entries say "Restated". Latest entry: FY2025.
The whole theme swung hardest in 2020: 18 of 24 companies on the "Worse" side.
23 other companies' latest entry also says "Restated".
- FY2025RestatedAnnual report
「Companies’ advertising and public relations budgets are readily adjusted in response to business conditions and tend to be susceptible to economic trends. Because our Group’s sales depend heavily on these budgets, a deterioration in business sentiment going forward could affect our Group’s performance.」
The company has reaffirmed the risk that advertising and public relations budgets are influenced by economic fluctuations and that worsening business conditions may affect performance. - FY2023RestatedAnnual report
「Companies’ advertising and public relations budgets are readily adjusted in response to business conditions and tend to be susceptible to economic trends. Because our Group’s sales depend heavily on these budgets, a deterioration in business sentiment going forward could affect our Group’s performance.」
The company has reaffirmed the risk that advertising and public relations budgets are influenced by economic fluctuations and that worsening business conditions may affect performance. - FY2022RestatedAnnual report
「Companies’ advertising and public relations budgets are readily adjusted in response to business conditions and tend to be susceptible to economic trends. Because our sales depend heavily on these budgets, a deterioration in business sentiment going forward could affect our performance.」
The company has reaffirmed the risk that advertising and public relations budgets are influenced by economic fluctuations and identifies strengthening its financial position to withstand a short-term recession as a response measure. - FY2021RestatedAnnual report
「Companies’ advertising and public relations budgets are readily adjusted in response to business conditions and tend to be susceptible to economic trends.」
The company has reaffirmed the risk that advertising and public relations budgets are influenced by economic fluctuations, affecting performance. - FY2019First statedAnnual report
「Companies’ advertising and public relations budgets are readily adjusted in response to business conditions and tend to be susceptible to economic trends.」
The company indicates that worsening business conditions may affect performance because advertising and public relations budgets are influenced by economic trends.