Komori
Management planning7063Birdman Inc.Information and Communications, Services and Others

Medium-Term Management Plan

Birdman has formulated a five-year mid-term management plan covering FY26-FY30 and will shift from a business structure centered on advertising and creative services to a business portfolio combining TikTok-related businesses, live-streamers and live commerce, energy storage batteries, and M&A. The company is targeting consolidated revenue of ¥2.94 billion and consolidated operating profit of ¥890 million in FY30.

Worth reading
54Recurring
0–100. This measures how worthwhile something is to read, not how good or bad the company is.
Direction
Improvement
Direction inferred from the company’s description.
Scale
29.4
Hundreds of millions of yen
Wording
Conditional
How definitive the wording is.

Items stated in the management plan

Formulated
Mid-Term Management Plan (FY26-FY30)Plan period FY26~FY30
Publication date 1 April 2026
Net SalesNot disclosed → ¥2,942,492 thousand
Operating profitNot disclosed → ¥898,438 thousand
Operating profit marginNot disclosed → 30 %
Only the target level is shown because the current level for comparison was not provided.
Total investment plan¥300 million (total upfront investment by the EX Business Division; total investment for the entire plan is Not disclosed)
Investment amount by sectorField Events and acquisition of promising live-streamers / Amount ¥150 million, Field Upfront advertising and promotional expenses / Amount ¥100 million, Field Personnel expenses / Amount ¥50 million
Key initiatives
01Stability and growth through new initiatives in marketing (MS Business Division)
02Rapid launch through upfront investment in new businesses (EX Business Division)
03Growth through business diversification via M&A
04Strengthening the financial base through investment in the energy storage battery business
05Organic growth and creation of synergies
06Recruitment, Retention and Training
07Strengthening governance and restructuring the organization
Plan assumptionsThe initial costs for the MS business alliance and upfront investment in the EX business are scheduled to be implemented after ¥1 billion is raised by the end of April 2026., The acquisition of energy storage batteries is premised on raising ¥900 million by June 2026., The acquisition of マーベリック社 is planned once the initial funds raised and the funds raised through warrants reach ¥2 billion, by the end of May 2026., From FY29 onward, sales forecasts will be estimated conservatively, assuming a decline in electricity selling prices due to an increase in market participants., Additional acquisition of energy storage battery equipment is scheduled to be carried out after refinancing is finalized.
Segment targetSegment MS Business Division / Target fiscal year FY30 / Net Sales ¥1.1 billion / Business profit ¥330 million / Business profit margin Approximately 30%, Segment EX Business Division / Target fiscal year FY30 / Net Sales ¥800 million / Business profit ¥610 million / Business profit margin 77%, Segment Storage Battery Business / Target fiscal year FY30 / Net Sales ¥249.754 million / Business profit ¥101.918 million / Business profit margin 40.8%, Segment M&A (マーベリック社) / Target fiscal year FY27 / Net Sales Approximately ¥720 million / Operating profit ¥70 million / EBITDA ¥220 million
Size of the Target MarketScale The domestic TikTok ecosystem is approaching ¥100 billion in scale / Growth rate CAGR of 41.4% (the document also states a CAGR of 41%) / Source TikTok's 2024 Report on Contributions to the Japanese Economy / Deloitte Tohmatsu Consulting Co., Ltd.
Risks identified by the company
Potential risks and uncertainties
Actual results may differ significantly from the forward-looking statements presented due to various factors, including changes in the business environment.
Items stated in the management plan
ItemDetails
Plan nameMid-Term Management Plan (FY26-FY30)
Plan periodFY26~FY30
Progress against the planFormulated
Sales TargetNot disclosed → ¥2,942,492 thousand
Operating profit targetNot disclosed → ¥898,438 thousand
Operating profit margin targetNot disclosed → 30 %
Total investment plan¥300 million (total upfront investment by the EX Business Division; total investment for the entire plan is Not disclosed)
Investment amount by sectorField Events and acquisition of promising live-streamers / Amount ¥150 million, Field Upfront advertising and promotional expenses / Amount ¥100 million, Field Personnel expenses / Amount ¥50 million
Segment targetSegment MS Business Division / Target fiscal year FY30 / Net Sales ¥1.1 billion / Business profit ¥330 million / Business profit margin Approximately 30%, Segment EX Business Division / Target fiscal year FY30 / Net Sales ¥800 million / Business profit ¥610 million / Business profit margin 77%, Segment Storage Battery Business / Target fiscal year FY30 / Net Sales ¥249.754 million / Business profit ¥101.918 million / Business profit margin 40.8%, Segment M&A (マーベリック社) / Target fiscal year FY27 / Net Sales Approximately ¥720 million / Operating profit ¥70 million / EBITDA ¥220 million
Plan assumptionsThe initial costs for the MS business alliance and upfront investment in the EX business are scheduled to be implemented after ¥1 billion is raised by the end of April 2026., The acquisition of energy storage batteries is premised on raising ¥900 million by June 2026., The acquisition of マーベリック社 is planned once the initial funds raised and the funds raised through warrants reach ¥2 billion, by the end of May 2026., From FY29 onward, sales forecasts will be estimated conservatively, assuming a decline in electricity selling prices due to an increase in market participants., Additional acquisition of energy storage battery equipment is scheduled to be carried out after refinancing is finalized.
Key initiativesStability and growth through new initiatives in marketing (MS Business Division), Rapid launch through upfront investment in new businesses (EX Business Division), Growth through business diversification via M&A, Strengthening the financial base through investment in the energy storage battery business, Organic growth and creation of synergies, Recruitment, Retention and Training, Strengthening governance and restructuring the organization
Size of the Target MarketScale The domestic TikTok ecosystem is approaching ¥100 billion in scale / Growth rate CAGR of 41.4% (the document also states a CAGR of 41%) / Source TikTok's 2024 Report on Contributions to the Japanese Economy / Deloitte Tohmatsu Consulting Co., Ltd.
Risks identifiedPotential risks and uncertainties, Actual results may differ significantly from the forward-looking statements presented due to various factors, including changes in the business environment.
Publication date1 April 2026
Items this document does not state (11)
Net income targetROE targetROIC targetPayout ratio / DOE policyTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceNon-financial targetsResults under the previous planReason for revision or withdrawalDate of board resolution

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

To capture high-growth markets and grow on the foundation of stable business assets. The growth drivers are establishing a strategic position in the TikTok market, diversifying the business through M&A, and building a stable earnings base through the energy storage battery business.

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Medium-Term Management Plan | Birdman Inc. (7063) timely disclosure | Komori