Announced details
Meta advertising spend was approximately 2.4 times higher in the first half of 2026 than in the first half of 2024.
Meta advertising spend through the company in the mail-order health food business was more than twice as high in the first half of 2026 as in the same period of the previous year.
Meta advertising spend in the first half of 2026 was the highest ever for a first half. The figures are presented as an index with first-half 2024 set at 100.
A relationship in which ピアラ supports clients' marketing through the use of and collaboration with Meta advertising.
The Japanese entity of the advertising platform operated by Meta. Other details, including location, representative, capital, and year of establishment, are Not disclosed.
Meta Agency First Awards 2026 Best SMB Partner
Meta Japan Facebook Japan
The specific impact on earnings from this award and the increase in advertising spend is Not disclosed. The company stated that it will work to enhance corporate value.
The company does not address Contract Value / Offering price.
Company research (Meta advertising spend through the company from January to June each year)
| Item | Details |
|---|---|
| Names of Products / Services Covered | Meta Agency First Awards 2026, Best SMB Partner, Meta advertising (Facebook, Instagram, and Threads), Performance Clinic |
| Counterparty | Meta Japan Facebook Japan |
| Counterparty overview | The Japanese entity of the advertising platform operated by Meta. Other details, including location, representative, capital, and year of establishment, are Not disclosed. |
| Relationship with the Company | A relationship in which ピアラ supports clients' marketing through the use of and collaboration with Meta advertising. |
| Applicable area | Advertising support for small and medium-sized businesses (SMBs), Health food mail-order sales, Marketing Support |
| Award/certification name | Meta Agency First Awards 2026 Best SMB Partner |
| Awarding / certifying body | Meta Japan Facebook Japan |
| Quantitative Effects | Meta advertising spend was approximately 2.4 times higher in the first half of 2026 than in the first half of 2024., Meta advertising spend through the company in the mail-order health food business was more than twice as high in the first half of 2026 as in the same period of the previous year. |
| Usage history | Meta advertising spend in the first half of 2026 was the highest ever for a first half. The figures are presented as an index with first-half 2024 set at 100. |
| Impact on Business Performance | The specific impact on earnings from this award and the increase in advertising spend is Not disclosed. The company stated that it will work to enhance corporate value. |
| Source | Company research (Meta advertising spend through the company from January to June each year) |
Items this document does not state (7)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The award recognized support for marketing using Meta advertising, reviews of ad settings and delivery status through "Performance Clinic," the use of incremental attribution, and successful case studies.