Improving Satisfaction Among Existing Customers and Acquiring New Customer Segments
First written in FY2017-Q1. 7 of 8 entries say "Advanced", first in FY2017-Q2. Latest entry: FY2020-Q2.
4 other companies' latest entry also says "Advanced".
- FY2020-Q2AdvancedAnnual report
「¥159 million increase in advances received due to higher acquisition of beauty-service contracts」
Advances received increased by ¥159 million due to higher acquisition of beauty-service contracts, indicating that progress in customer acquisition is also reflected in the financial figures. - FY2019-Q1AdvancedAnnual report
「At Coloree, in addition to making aggressive advertising investments to continue acquiring new customers, we introduced a membership program offering benefits such as discounts on cosmetics as a new initiative. Contract acquisition value was strong at 1,172% of the year-earlier period.」
Following the introduction of a membership program with benefits and advertising investment to acquire new customers, Coloree's contract acquisition value reached 1,172% of the year-earlier period. - FY2018-Q3AdvancedAnnual report
「Contract acquisition also remained strong at 134% of the level in the same period of the previous year, following the introduction and price revision of a weekend-benefit course launched in April 2017.」
Through the introduction of the weekend-benefit course and price revisions, contract acquisition reached 134% of the level in the same period of the previous year, indicating the results of measures aimed at acquiring new customers. - FY2018-Q2AdvancedAnnual report
「The company actively pursued a reciprocal customer-referral plan with ミュゼプラチナム, and contract acquisition progressed steadily.」
The company implemented reciprocal customer referrals between ミュゼプラチナム and たかの友梨ビューティクリニック, and stated that contract acquisition progressed steadily. - FY2018-Q1AdvancedAnnual report
「As measures to improve future earnings, the company revised prices and introduced membership plans with benefits under the ミュゼプラチナム brand, while implementing reciprocal customer-referral initiatives with たかの友梨ビューティクリニック to strengthen competitiveness through a diverse range of services for customers across a broad range of generations.」
The company advanced concrete measures to expand its customer base and improve satisfaction through diverse services, including reciprocal customer-referral initiatives with たかの友梨ビューティクリニック. - FY2017-Q3AdvancedAnnual report
「Membership reached 2.99 million as of December 2016, and customer acquisition continued to grow,」
The company reported membership of 2.99 million as of December 2016, indicating progress in customer acquisition. - FY2017-Q2AdvancedAnnual report
「As the second quarter was a peak season, the company actively invested in advertising and other expenses, with the result that membership reached 2.95 million as of September 2016 and customer acquisition continued to grow steadily,」
The company stated that active advertising investment increased membership and customer acquisition. - FY2017-Q1First statedAnnual report
「Going forward, the company aims to improve satisfaction among existing customers and acquire new customer segments by expanding the service through partnerships with various companies,」
The company stated that it aims to improve satisfaction among existing customers and acquire new customer segments by expanding the service through corporate partnerships.