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Management planning6758SONY GROUP CORPORATIONElectrical Equipment and Precision Instruments

Discontinuation of development and launch of Sony Honda Mobility's EV models and review of its business strategy

SHM has discontinued development and the launch of the EV "AFEELA 1," which was under development, as well as its second model. Sony, Honda and SHM will again discuss and consider SHM's future business strategy.

Worth reading
12Immaterial
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Direction
Deterioration
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Scale
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Wording
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Items stated in the management plan

Withdrawn
Publication date 25 March 2026

This document does not state the plan name, plan period, or numerical targets.

Key initiatives
01Sony, Honda and SHM will review SHM's business strategy.
02The 3 companies will discuss and consider SHM's role over the medium to long term, the potential to contribute to the evolution of mobility, and the direction of the business, clarify these matters, and announce the results as soon as possible.
Plan assumptionsChanges in the market environment surrounding EVs; the latest market environment surrounding EVs
Risks identified by the company
Changes in the market environment surrounding EVs
The discontinuation of the launch of both models may have a certain impact on the Company's consolidated business results and financial position for fiscal 2025 and fiscal 2026.
Reason for revision or withdrawal

Honda's review of its electrification strategy for automobiles, announced on 12 March 2026 in response to changes in the market environment surrounding EVs, resulted in significant changes to important assumptions underlying SHM's business development, including the use of technologies and assets that had been expected to be provided by Honda.

Items stated in the management plan
ItemDetails
Progress against the planWithdrawn
Plan assumptionsChanges in the market environment surrounding EVs; the latest market environment surrounding EVs
Key initiativesSony, Honda and SHM will review SHM's business strategy., The 3 companies will discuss and consider SHM's role over the medium to long term, the potential to contribute to the evolution of mobility, and the direction of the business, clarify these matters, and announce the results as soon as possible.
Reason for revision or withdrawalHonda's review of its electrification strategy for automobiles, announced on 12 March 2026 in response to changes in the market environment surrounding EVs, resulted in significant changes to important assumptions underlying SHM's business development, including the use of technologies and assets that had been expected to be provided by Honda.
Risks identifiedChanges in the market environment surrounding EVs, The discontinuation of the launch of both models may have a certain impact on the Company's consolidated business results and financial position for fiscal 2025 and fiscal 2026.
Publication date25 March 2026
Items this document does not state (19)
Plan namePlan periodSales TargetOperating profit targetOperating profit margin targetNet income targetROE targetROIC targetPayout ratio / DOE policyTreasury share acquisition policyCost of capitalSelf-assessment of PBR and share priceTotal investment planInvestment amount by sectorSegment targetNon-financial targetsResults under the previous planSize of the Target MarketDate of board resolution

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

Honda's review of its electrification strategy for automobiles in response to changes in the market environment surrounding EVs resulted in significant changes to important assumptions underlying SHM's business development, including the use of technologies and assets that had been expected to be provided by Honda.

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Discontinuation of development and launch of Sony Honda Mobility's EV models and review of its business strategy | SONY GROUP CORPORATION (6758) timely disclosure | Komori