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Other Disclosures6573CRAVIA Inc.Information and Communications, Services and Others

Won an order to manage TikTok advertising for a popular game event featuring STU48 and SKE48

CRAVIA won an order to handle the full range of TikTok advertising services for a joint event featuring 2 mobile games operated by メモリーテックつくば株式会社, including video production, campaign planning, ad delivery and performance analysis.

Worth reading
69In focus
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Direction
Improvement
Direction inferred from the company’s description.
Scale
—
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Wording
Conditional
How definitive the wording is.

Announced details

STU48's 7 Narabe (a Japanese card game)SKE48's The Great Fugō Never Ends!TikTok advertising management services
Applicable field (uses covered by this announcement)
Mobile gamesEntertainmentDigital Marketing
Launch date30 June 2026 at 16:00 (the event had started; already underway as of the announcement date)
Relationship between the counterparty and the company
CRAVIA Inc.6573
Relationship with the Company

The company was contracted to provide the full range of TikTok advertising management services for an event operated by the counterparty. Capital and personnel relationships are Not disclosed.

Counterpartyメモリーテックつくば株式会社

A company that operates STU48's 7 Narabe and SKE48's The Great Fugō Never Ends!. Other information, including its location, representative, business activities, capital and year of establishment, is Not disclosed.

Impact on Business Performance

The impact on the company’s results is expected to be minor.

The company does not address Contract Value / Offering price.

Announced details
ItemDetails
Names of Products / Services CoveredSTU48's 7 Narabe (a Japanese card game), SKE48's The Great Fugō Never Ends!, TikTok advertising management services
Counterpartyメモリーテックつくば株式会社
Counterparty overviewA company that operates STU48's 7 Narabe and SKE48's The Great Fugō Never Ends!. Other information, including its location, representative, business activities, capital and year of establishment, is Not disclosed.
Relationship with the CompanyThe company was contracted to provide the full range of TikTok advertising management services for an event operated by the counterparty. Capital and personnel relationships are Not disclosed.
Launch date30 June 2026 at 16:00 (the event had started; already underway as of the announcement date)
Applicable areaMobile games, Entertainment, Digital Marketing
Impact on Business PerformanceThe impact on the company’s results is expected to be minor.
Items this document does not state (11)
Contract ValueOffering priceContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocationLocation scaleQuantitative EffectsUsage historySource

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

The company’s expertise in managing social media advertising and fan marketing in the entertainment sector was highly regarded.

How to read this page

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Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
Won an order to manage TikTok advertising for a popular game event featuring STU48 and SKE48 | CRAVIA Inc. (6573) timely disclosure | Komori