Announced details
IP collaborations, photo sticker booths, experiential content, social media integration
Photoism operates at more than 830 locations in 20 countries worldwide. Usage results for this initiative are Not disclosed.
CRAVIA centrally oversees all licensing operations relating to the "Hoppe-chan" IP.
メモリーテックつくば株式会社's Interactive Content Business Division. The document states that the division develops the popular character IP "Hoppe-chan." The location, representative, capital and year of establishment are Not disclosed.
Approximately 105 locations in Japan (individual locations are Not disclosed)
The impact on the company’s financial results is expected to be minor.
The company does not address Contract Value / Offering price.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Photoism, Hoppe-chan |
| Counterparty | メモリーテックつくば株式会社, Interactive Content Business Division (サン宝石) |
| Counterparty overview | メモリーテックつくば株式会社's Interactive Content Business Division. The document states that the division develops the popular character IP "Hoppe-chan." The location, representative, capital and year of establishment are Not disclosed. |
| Relationship with the Company | CRAVIA centrally oversees all licensing operations relating to the "Hoppe-chan" IP. |
| Launch date | From 23 April 2026 (already implemented; start date of the planned offering period) |
| Applicable area | IP collaborations, photo sticker booths, experiential content, social media integration |
| Location | Approximately 105 locations in Japan (individual locations are Not disclosed) |
| Location scale | Approximately 105 locations in Japan. Photoism operates at more than 830 locations in 20 countries worldwide. |
| Usage history | Photoism operates at more than 830 locations in 20 countries worldwide. Usage results for this initiative are Not disclosed. |
| Impact on Business Performance | The impact on the company’s financial results is expected to be minor. |
Items this document does not state (8)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To respond to the shift in the IP business from the consumption of goods to experiential and participatory content, and to reach both existing fans and new customers who are sensitive to Korean trends. CRAVIA also expects the photo-taking experience to create a new revenue opportunity and expand awareness through sharing on social media.