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Atrae (6194) · InitiativeRestated

Enhancing Awareness and Brand Recognition Beyond the IT and Web Industries

First written in FY2016. 4 of 7 entries say "Restated". Latest entry: FY2021.

7entries
6years
0from disclosures
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How it moved
ProgressHeldSoftenedWorseRestatedFY2016 – FY2018RestatedFY2020-Q2 – FY20212016: 12017: 120172018: 120182019: 120192020: 220202021: 12021
Same theme, other companies
Raising Corporate Awareness Through Public Relations ActivitiesA theme 34 companies write about · 0 as a headwind · 34 as a tailwind

The whole theme swung hardest in 2026: 2 of 16 companies on the "Worse" side.

17 other companies' latest entry also says "Restated".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Showing 14 of the 34 companies compared. The sentences above are computed from all 34.
Full recordFilings, disclosures and news, newest first
  1. FY2021RestatedAnnual report

    「To this end, in parallel with the web marketing initiatives we have developed to date, we will continue to consider advertising and promotional activities using mass media after carefully assessing their cost-effectiveness.」

    The company continues to describe its policy of combining web marketing with mass-media advertising and promotions to raise awareness and strengthen the brand beyond the IT and web industries.
  2. FY2020-Q2RestatedAnnual report

    「On our success-fee-based recruitment platform Green, we are continuing various initiatives from the previous fiscal year, including expanding content to improve matching efficiency between client companies and job seekers, improving recommendation accuracy through big data analysis, strengthening Web marketing to increase the number of registered users, and conducting trial campaigns for mass-market video advertising.」

    To acquire Green registrants, the company continues to describe, as in the previous quarter, trial implementation of video advertising aimed at the mass market in addition to conventional web marketing.
  3. FY2020-Q1AdvancedAnnual report

    「On our success-fee-based recruitment platform Green, we are continuing various initiatives from the previous fiscal year, including expanding content to improve matching efficiency between client companies and job seekers, improving recommendation accuracy through big data analysis, strengthening Web marketing to increase the number of registered users, and conducting trial campaigns for mass-market video advertising.」

    In addition to conventional web marketing, the company describes trial implementation of video advertising aimed at the mass market as a new advertising initiative.
  4. FY2019AdvancedAnnual report

    「Centered on the web marketing expertise we have developed to date, we have acquired registrants for “Green” by gradually using video advertising for mass-media advertising since the current fiscal year. As a result, we believe we have achieved a certain level of awareness in the IT and web industries.」

    Regarding the mass-media advertising previously under consideration, the company describes the gradual implementation of initiatives using video advertising from the current fiscal year and the resulting awareness gained in the IT and web industries.
  5. FY2018RestatedAnnual report

    「To this end, in parallel with the web marketing initiatives we have developed to date, we will continue to consider advertising and promotional activities using mass media after carefully assessing their cost-effectiveness. We also plan to conduct effective advertising aimed at raising awareness of “wevox” and “yenta,” our new businesses.」

    The company continues to describe its consideration of mass-media advertising and promotions in addition to web marketing, as well as initiatives to raise awareness of wevox and yenta.
  6. FY2017RestatedAnnual report

    「To this end, in parallel with the web marketing initiatives we have developed to date, we will continue to consider advertising and promotional activities using mass media after carefully assessing their cost-effectiveness. We also plan to conduct advertising aimed at raising awareness of wevox and yenta, our new businesses.」

    In addition to web marketing, mass-media advertising and promotions are being considered, with the target expanded from Green to wevox and yenta.
  7. FY2016First statedAnnual report

    「As the market is expected to continue expanding, supported by improving economic conditions, we recognize the importance of raising awareness across a broad range of industries beyond the IT and web industries and establishing a brand that is clearly differentiated from competitors.」

    In addition to web marketing, we are considering mass-media advertising and promotions based on cost-effectiveness.
Moved together

"Monetizing New Businesses and Reducing Dependence on Green" moved the same way as this thread, in the same document, in 2 of its 7 moves.

222222★123456
  1. ★This thread
  2. 1Monetizing New Businesses and Reducing Dependence on Green2×
  3. 2Organizational Improvement and Stress Checks Using wevox2×
  4. 3High Dependence on Green2×
  5. 4Strengthening the Acquisition of Green Users and Companies Posting Job Vacancies2×
  6. 5Green Hiring Results: Registered Companies and Number of Hires2×
  7. 6Higher revenue and profit for the cumulative third-quarter period2×

★ is this thread; numbers match the list above. The number on a line is how many documents both moved the same way in; lines between the other threads count the documents they moved together in too. Threads that move together often sit closer.

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Enhancing Awareness and Brand Recognition Beyond the IT and Web Industries | Atrae,Inc. (6194) | Komori