Strengthening Media Monetization
First written in FY2016-Q2. 18 of 32 entries say "Restated". Latest entry: 2026-09-07.
The whole theme swung hardest in 2020: 2 of 14 companies on the "Worse" side.
12 other companies' latest entry also says "Advanced".
- FY2026-H1AdvancedAnnual report
「We are positioning the expansion of industry-specific media and stock-based DX services in these growth areas at the center of our growth strategy and are systematically promoting a shift from flow-based to stock-based revenue. During the current interim consolidated accounting period, stock-based businesses, including DX services for beauty clinics, expanded steadily, and sales in the industry-specific businesses grew steadily year on year.」
The company explicitly identifies the shift from flow-based to stock-based revenue as central to its growth strategy, and reports expansion of stock-based businesses and growth in industry-specific sales. - FY2025ReframedAnnual report
「During the consolidated fiscal year, flow revenue, including advertising revenue, declined in parts of the solutions and media businesses as market conditions changed. However, our core stock-based businesses performed steadily and drove profit growth.」
The focus of media monetization has broadened from expanding flow revenue such as advertising to growing the core stock-based businesses and building a revenue base less exposed to external conditions. - FY2025-H1RestatedAnnual report
「We operate points-related media and industry-specific media with our own customer base, and our revenue consists of advertising and billing revenue.」
The company continues to explain that media revenue consists of advertising and billing revenue, while reconfirming the combination of points-related and industry-specific media. - FY2024ReframedAnnual report
「We operate points-related media and industry-specific media with our own customer base, and our revenue consists of advertising and billing revenue.」
The explanation of media monetization has been reorganized from an advertising-and-game-billing focus to a model combining points-related and industry-specific media, including learning and medical aesthetics, with advertising and billing revenue. - FY2024-H1RestatedAnnual report
「Advertising transaction-related revenue 2,110,974 326,873 2,437,847 Billing transaction-related revenue 801,278 16,527 817,806 Other revenue 20,730 68,839 89,569」
Revenue for the current interim consolidated accounting period is disclosed by advertising transactions, billing transactions and other revenue, continuing the combined advertising-and-billing revenue model. - FY2024-Q1RestatedAnnual report
「Advertising transaction-related revenue 1,086,343 185,197 1,271,540 Billing transaction-related revenue 394,851 8,305 403,156 Other revenue 12,150 34,925 47,075」
First-quarter cumulative revenue is disclosed by advertising transactions, billing transactions and other revenue, reconfirming the combined advertising-and-billing revenue structure. - FY2023RestatedAnnual report
「Advertising transaction-related revenue 4,004,976 642,663 4,647,639 Billing transaction-related revenue 1,405,488 24,568 1,430,057 Other revenue 36,330 152,060 188,390」
Revenue for fiscal 2023 is again disclosed by advertising transactions, billing transactions and other revenue, reconfirming the combined advertising-and-billing revenue structure. - FY2023-Q3RestatedAnnual report
「Advertising transaction-related revenue 2,887,706 491,497 3,379,203 Billing transaction-related revenue 1,035,571 17,191 1,052,763 Other revenue 27,100 114,716 141,816」
Revenue for the nine months is disclosed by advertising transactions, billing transactions and other revenue, reconfirming the combined advertising-and-billing revenue structure. - FY2022RestatedAnnual report
「Advertising transaction-related revenue 3,585,465 595,018 4,180,483 Billing transaction-related revenue 1,199,462 4,349 1,203,812 Other revenue 23,385 180,079 203,464」
Full-year revenue from the media and solutions businesses is disclosed by advertising transactions, billing transactions and other revenue, reconfirming the combined advertising-and-billing revenue structure. - FY2022-Q1RestatedAnnual report
「Advertising transaction-related revenue 922,558 141,040 1,063,599 In-app purchase transaction-related revenue 283,263 － 283,263 Other revenue 7,602 38,873 46,475」
Revenue for the first quarter was disclosed by advertising transactions, in-app purchase transactions and other revenue, reconfirming a revenue structure combining advertising and in-app purchases. - FY2021RestatedAnnual report
「In this business environment, we believe that we must strengthen not only an advertising business model dependent on the volume of users arriving at the internet media we operate, but also the value we provide by leveraging our user touchpoints and media operating expertise to deliver high-quality services and encourage repeat use.」
The company reconfirms its monetization policy of strengthening high-value services that leverage customer touchpoints and operating expertise, rather than relying solely on advertising driven by user traffic. - FY2020ReframedAnnual report
「In this business environment, in order to select and concentrate our management resources, we continued from the previous fiscal year to strengthen our points and coupon business, which provides attractive EC experiences; our gaming platform business, which monetizes through in-app purchases and advertising; and vertical media focused on programming schools and beauty clinics, positioning these as pillars of growth.」
The former four growth pillars have been reorganized as points and coupons, the gaming platform, and vertical media for programming schools and beauty clinics. - FY2020-Q3RestatedAnnual report
「Although our policy of making strategic investments in line with the four policies above to diversify the revenue structure of the media business remains unchanged, we plan to proceed cautiously yet proactively with the timing and content of investments while closely monitoring the impact of the COVID-19 pandemic.」
The company reconfirms its policy of continuing strategic investment in line with four policies to diversify the revenue structure of the media business. - FY2020-Q2RestatedAnnual report
「Our policy of making strategic investments in line with the four policies above to diversify the revenue structure of the media business remains unchanged. However, we plan to proceed cautiously yet proactively with the timing and content of investments while closely monitoring the impact of the COVID-19 pandemic.」
The company reconfirms its policy of continuing strategic investment in line with four growth policies to diversify the revenue structure of the media business. - FY2019ReframedAnnual report
「In this business environment, we believe it is necessary to strengthen not only an advertising business model dependent on the volume of users arriving at the internet media we operate, but also high-value, high-priced services that leverage our existing user touchpoints and media operating expertise to provide high-quality services and encourage repeat use.」
The company is shifting its monetization focus from advertising revenue dependent on traffic volume toward higher-value, higher-priced services that use customer touchpoints and operating expertise to encourage repeat use. - FY2019-Q3RestatedAnnual report
「Meanwhile, service visitors to プリ小説 have continued to grow steadily, and we continue to focus on expanding the scale of the media.」
For プリ小説, the company continues to prioritize growth in service visitors and media scale over immediate advertising monetization. - FY2019-Q2RestatedAnnual report
「Meanwhile, プリ小説, which was newly launched on “prican” as a context alongside images, has seen steady growth in service visitors. We plan to continue expanding the scale of the media before pursuing advertising monetization. At コエテコ, a programming education portal service launched in preparation for mandatory programming education in elementary schools from fiscal 2020, the number of listed schools and site visitors has also continued to grow steadily, but here too we will prioritize maximizing media scale and continue investing.」
For プリ小説 and コエテコ, the company reiterates that it will prioritize growth in service visitors and listed schools and maximize media scale, continuing investment rather than immediately pursuing advertising monetization. - FY2019-Q1SoftenedAnnual report
「Meanwhile, プリ小説, which was newly launched on “prican” as a context alongside images, has seen steady growth in service visitors. We plan to continue expanding the scale of the media before pursuing advertising monetization. At コエテコ, a programming education portal service launched in response to mandatory programming education in elementary schools from fiscal 2020, the number of listed schools and site visitors has also continued to grow steadily, but here too we will prioritize maximizing media scale and continue investing.」
For the new services, the company is prioritizing growth in visitors and listed schools. It plans to monetize プリ小説 through advertising afterward, while continuing to invest in コエテコ to maximize scale rather than pursuing immediate monetization. - FY2018AdvancedAnnual report
「In addition, at コエテコ, a programming education portal service launched in response to the introduction of mandatory programming education in elementary schools from fiscal 2020, the number of listed schools and site visitors has continued to grow steadily, and we have begun monetization.」
The company has begun monetizing コエテコ, expanding its monetization channels beyond advertising revenue and game-related in-app purchases. - FY2018-Q3RestatedAnnual report
「We provide B2C services free of charge through websites and smartphone apps and generate advertising revenue based on these customer touchpoints. In addition, we launched a gaming business using this customer base and now generate in-app purchase revenue as well as advertising revenue.」
The company reconfirms its monetization model of generating advertising revenue from free B2C services and in-app purchase revenue from its gaming business. - FY2018-Q2RestatedAnnual report
「In addition, we launched a gaming business using this customer base and now generate in-app purchase revenue as well as advertising revenue.」
The company continues to describe a monetization model combining advertising revenue with in-app purchase revenue from its gaming business. - FY2018-Q1AdvancedAnnual report
「We provide B2C services free of charge through websites and smartphone apps and generate advertising revenue based on these customer touchpoints. In addition, we launched a gaming business using this customer base and now generate in-app purchase revenue as well as advertising revenue.」
The company explicitly identifies in-app purchase revenue from its gaming business, based on its customer base, as an additional monetization channel alongside advertising revenue. - FY2017RestatedAnnual report
「We are actively pursuing targeting enabled by advances in advertising technology and new formats such as native advertising and video, and will continue working to improve smartphone monetization.」
The company continues to use advertising technologies and formats, including targeting, native advertising and video, to improve smartphone monetization. - FY2017-Q1RestatedAnnual report
「We have advanced media monetization by strengthening EC integration functions, optimizing our ad network and increasing the placement of affiliate advertisements, among other measures.」
The company continues to monetize its media through EC integration, ad-network optimization and increased affiliate advertising. - FY2016RestatedAnnual report
「We have advanced media monetization by strengthening EC integration functions, optimizing our ad network and increasing the placement of affiliate advertisements, among other measures.」
The company continues to monetize its media through EC integration, ad-network optimization and stronger affiliate advertising. - FY2016-Q3RestatedAnnual report
「We have advanced media monetization by optimizing our ad network and strengthening the placement of affiliate advertisements, among other measures.」
The company continues to monetize its media through ad-network optimization and increased affiliate advertising. - FY2016-Q2First statedAnnual report
「We have advanced media monetization by optimizing our ad network and strengthening the placement of video and affiliate advertisements, among other measures.」
In addition to optimizing advertising inventory, the company identifies video and affiliate advertising as monetization channels.