Agreements reached under this partnership
Business alliance- 1
奈良テレビ放送株式会社 will procure and broadcast programs covering Nara Club’s home games during the 2026/27 season, using subchannels and other platforms. AppBank will bear the costs associated with acquiring the broadcasting rights, in the form of sponsorship support payments. The two companies will also jointly promote sales activities to secure supporting sponsors for the relevant programs and other initiatives, targeting local governments, untapped companies within the prefecture, and e-commerce companies, among others.
- 2
AppBank will provide strong support to enhance the ability to reach the target team’s existing and potential fan base outside broadcasting, using its expertise in media operations and social media marketing. 奈良テレビ放送株式会社 will be responsible for planning and implementing content production and events related to the target team, providing comprehensive attendance-building support that integrates digital channels with in-person activities, including broadcasts and events.
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
The impact of this matter on the company's performance is minor.
| Item | Details |
|---|---|
| Name of alliance partner | 奈良テレビ放送株式会社 |
| Alliance partner's business activities | Television broadcasting and related businesses |
| Alliance partner's location | Nara, Nara Prefecture |
| Type of alliance | Business alliance |
| Details of the alliance | 奈良テレビ放送株式会社 will procure and broadcast programs covering Nara Club’s home games during the 2026/27 season, using subchannels and other platforms. AppBank will bear the costs associated with acquiring the broadcasting rights, in the form of sponsorship support payments. The two companies will also jointly promote sales activities to secure supporting sponsors for the relevant programs and other initiatives, targeting local governments, untapped companies within the prefecture, and e-commerce companies, among others., AppBank will provide strong support to enhance the ability to reach the target team’s existing and potential fan base outside broadcasting, using its expertise in media operations and social media marketing. 奈良テレビ放送株式会社 will be responsible for planning and implementing content production and events related to the target team, providing comprehensive attendance-building support that integrates digital channels with in-person activities, including broadcasts and events. |
| Impact on Business Performance | The impact of this matter on the company's performance is minor. |
Items this document does not state (17)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The objectives are to increase interest among Nara Club’s potential fan base, increase attendance, and increase the club’s revenue. The parties also aim to expand 奈良テレビ放送株式会社’s viewer base and non-broadcast businesses, promote regional engagement, and develop opportunities involving local governments.