Announced details
Marketing for companies launching new businesses, differentiation for new businesses, awareness and customer-acquisition advertising, product development, product improvement, and owned-media strategy
CPA improvement and higher video completion rates and purchase consideration are expected, but numerical figures are Not disclosed
More than 6,000 companies supported with marketing, cumulatively since the company was founded in 2005
Sumitomo Mitsui Card Company, Limited uses this service. Other capital or personnel relationships are Not disclosed.
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | CEPs Listening® powered by Kaname.ax®, Creative production and ad placement by 3℃1 (Sandwich) |
| Counterparty | Sumitomo Mitsui Card Company, Limited |
| Relationship with the Company | Sumitomo Mitsui Card Company, Limited uses this service. Other capital or personnel relationships are Not disclosed. |
| Applicable area | Marketing for companies launching new businesses, differentiation for new businesses, awareness and customer-acquisition advertising, product development, product improvement, and owned-media strategy |
| Quantitative Effects | CPA improvement and higher video completion rates and purchase consideration are expected, but numerical figures are Not disclosed |
| Usage history | More than 6,000 companies supported with marketing, cumulatively since the company was founded in 2005 |
Items this document does not state (12)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To address challenges faced by companies launching multiple new businesses, including difficulty defining points of differentiation and the lack of messaging angles that can serve as a common language internally and externally.