Worth reading
50Recurring
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Improvement
Direction inferred from the company’s description.Scale
120
AccountsWording
Definitive
How definitive the wording is.Announced details
PR × short-form video supportPlanning, production and posting of UGC-style short-form videosBuzz-generation support using the company’s own SNS mediaUGC creation using a creator networkAI-assisted clipping video productionAdvertising distribution for short-form videosTikTok Shop integration
Applicable field (uses covered by this announcement)
Consumer goodsFood and beveragesCosmeticsTourism and LeisureB2B companies
Launch dateAround autumn 2025 (focus launched; track record)
What the company reported numerically
Quantitative Effects
Approximately 80 short-form videos produced for consumer goods brands
Usage history
SNS media operated by ベクトルグループ surpassed 120 accounts (announcement as of 1 July 2026)
Location (as indicated in this announcement)
120 SNS media accounts, generating approximately 1 billion monthly impressions
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | PR × short-form video support, Planning, production and posting of UGC-style short-form videos, Buzz-generation support using the company’s own SNS media, UGC creation using a creator network, AI-assisted clipping video production, Advertising distribution for short-form videos, TikTok Shop integration |
| Launch date | Around autumn 2025 (focus launched; track record) |
| Applicable area | Consumer goods, Food and beverages, Cosmetics, Tourism and Leisure, B2B companies |
| Location scale | 120 SNS media accounts, generating approximately 1 billion monthly impressions |
| Quantitative Effects | Approximately 80 short-form videos produced for consumer goods brands |
| Usage history | SNS media operated by ベクトルグループ surpassed 120 accounts (announcement as of 1 July 2026) |
Items this document does not state (12)
CounterpartyCounterparty overviewRelationship with the CompanyContract ValueOffering priceContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocationImpact on Business PerformanceSource
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Demand for short-form video marketing among companies is rising as exposure to short-form video expands and TikTok Shop launches in Japan.
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.