Expansion of the Owned Media Business
First written in FY2017. 2 of 3 entries say "Restated". Latest entry: FY2019.
No other company in this theme has enough history to compare yet.
- FY2019RestatedAnnual report
「The Group converts its expertise in media operations using "iid-CMP" into services and provides them to other companies, developing and supporting the operation of those companies' "owned media" jointly with them. Against a backdrop of an increasing number of companies adopting the approach of developing owned media and establishing direct contact with customers instead of using the conventional advertising method of gaining exposure in the media, the Group will continue to pursue sales activities more actively.」
The Company has indicated a policy of continuing joint development and operational support for owned media using iid-CMP's media operations expertise, while stepping up its sales activities. - FY2018RestatedAnnual report
「The Group converts its expertise in media operations using "iid-CMP" into services and provides them to other companies, developing and supporting the operation of those companies' "owned media" jointly with them.」
The Company continues its policy of using iid-CMP's media operations expertise to support the development and operation of other companies' owned media. - FY2017First statedAnnual report
「The Group converts its expertise in media operations using "iid-CMP" into services and provides them to other companies, developing and supporting the operation of those companies' "owned media" jointly with them.」
The Company describes an initiative to provide its expertise in media operations using iid-CMP to other companies for joint development and operational support.