Database Development and Repurposing of Published Content
First written in FY2017. 1 of 3 entries say "Advanced", first in FY2019. Latest entry: FY2020.
No other company in this theme has enough history to compare yet.
- FY2020RestatedAnnual report
「The Company decided to enter into a business alliance after determining that, by applying its digital marketing capabilities and other expertise and knowledge to methods such as digitising Poplar Publishing Co., Ltd.'s extensive collection of high-quality content, it could build a mechanism for generating new revenue and thereby contribute to increasing the corporate value of both companies.」
The Company has reiterated, as an important agreement, its policy of digitising and newly monetising publishing content under its capital and business alliance with Poplar Publishing Co., Ltd. - FY2019AdvancedAnnual report
「The Company decided to enter into a business alliance after determining that, by applying its digital marketing capabilities and other expertise and knowledge to methods such as digitising Poplar Publishing Co., Ltd.'s extensive collection of high-quality content, it could build a mechanism for generating new revenue and thereby contribute to increasing the corporate value of both companies.」
The capital and business alliance with Poplar Publishing Co., Ltd. presented the repurposing of publishing content, through digitisation and new monetisation of owned content, as a specific alliance initiative. - FY2017First statedAnnual report
「The Company will build databases of this content and seek to repurpose it as new online content by applying the Group's expertise in content operations.」
The Company has for the first time described as a separate issue an initiative to repurpose content in magazines and books that has not yet been entered into databases as online content.