Coexistence and Mutual Prosperity of KeePer LABO and KeePer PRO SHOP
First written in FY2016. 5 of 9 entries say "Restated". Latest entry: FY2023.
No other company in this theme has enough history to compare yet.
- FY2023AdvancedAnnual report
「The collaboration with Toyota and Lexus dealerships has generated significant positive feedback. While KeePer LABO customers relax in the showroom, they can view Toyota and Lexus vehicle brochures and test-drive or otherwise experience the vehicles, creating synergies.」
The company explains that the shop-in-shop operation at KeePer LABO Ariake generates synergies for both LABO and Toyota/Lexus. - FY2022RestatedAnnual report
「In other words, KeePer LABO and KeePer Pro Shops generate synergies, and this synergy is also a major strength of KeePer.」
The two-way synergy between customer referrals from LABO to Pro Shops and the increased awareness and customer traffic at LABO generated by Pro Shop signs and promotional materials continues to be a key strength. - FY2021-Q2RestatedAnnual report
「The number of customers choosing the top-tier EX Keeper and W Diamond Keeper menus has increased not only at KeePer LABO but also at KeePer Pro Shops nationwide, resulting in higher installation volumes.」
The company continues to explain the synergy between the two channels, whereby demand for top-tier products that has grown at LABO extends to KeePer Pro Shops nationwide. - FY2021-Q1RestatedAnnual report
「Demand for high-priced products has increased. In particular, customers choosing the top-tier EX Keeper and W Diamond Keeper menus have increased not only at KeePer LABO but also at KeePer Pro Shops nationwide, resulting in higher installation volumes.」
The company continues to explain the synergy between the two channels, whereby demand for top-tier products generated at KeePer LABO extends to KeePer Pro Shops nationwide. - FY2020-Q3AdvancedAnnual report
「Customers choosing the top-tier W Diamond Keeper and W Diamond Keeper Premium menus have increased not only at KeePer LABO but also at KeePer Pro Shops nationwide, resulting in higher installation volumes.」
Demand for the top-tier products has extended from KeePer LABO to KeePer Pro Shops nationwide, adding a concrete example of the synergy between the two channels. - FY2020-Q1RestatedAnnual report
「The effect has been substantial, extending beyond KeePer LABO to KeePer Pro Shops nationwide and increasing installations of Diamond Keeper products.」
The effect of YouTubers introducing KeePer LABO has extended to KeePer Pro Shops nationwide, providing another example of the synergy between directly operated locations and Pro Shops. - FY2018RestatedAnnual report
「In other words, KeePer LABO and KeePer Pro Shops generate synergies, and this synergy is also a major strength of KeePer.」
Customer referrals from KeePer LABO to Pro Shops, together with the increased awareness and customer traffic at LABO generated by Pro Shop signs and brochures, continue to be positioned as a two-way synergy. - FY2017ReframedAnnual report
「Conversely, as KeePer signs are displayed at KeePer Pro Shops nationwide and sales activities are conducted at the stores using brochures and other materials, awareness of the KeePer brand has increased, providing a significant boost to customer traffic and operations at KeePer LABO. In other words, KeePer LABO and KeePer Pro Shops generate synergies, and this synergy is also a major strength of KeePer.」
In addition to the traditional effect of directing customers from LABO to Pro Shops, the signs and brochures at Pro Shops are also increasing awareness of and customer traffic to LABO, demonstrating a two-way synergy. - FY2016First statedAnnual report
「Approximately 50% of customers who initially receive an application at KeePer LABO return to a nearby, convenient KeePer Pro Shop for subsequent applications, helping to stimulate nearby KeePer Pro Shops.」
Describes a mutually beneficial relationship in which company-owned specialty stores and certified applicators drive customer referrals and brand awareness for each other.