Announced details
E-commerce, product search, recommendations, reviews and Q&A, agentic commerce
Improvements in purchase intent, loyalty and LTV are expected, but figures are not disclosed.
The products in the ZETA CX Series support OpenAI's Apps in ChatGPT. They comply with the app specifications via ZETA LINK, while ZETA provides app development and support for OpenAI's review process.
Headquarters: San Francisco, California, United States; representative: CEO Sam Altman. OpenAI provides ChatGPT and Apps in ChatGPT.
The impact of this matter on financial results is minor
The company does not address Contract Value / Offering price.
OpenAI, "Developers can now submit apps to ChatGPT," and related press releases from ZETA
| Item | Details |
|---|---|
| Names of Products / Services Covered | ZETA CX Series, ZETA SEARCH, ZETA LINK |
| Counterparty | OpenAI, Inc.(OpenAI Group PBC) |
| Counterparty overview | Headquarters: San Francisco, California, United States; representative: CEO Sam Altman. OpenAI provides ChatGPT and Apps in ChatGPT. |
| Relationship with the Company | The products in the ZETA CX Series support OpenAI's Apps in ChatGPT. They comply with the app specifications via ZETA LINK, while ZETA provides app development and support for OpenAI's review process. |
| Launch date | 9 April 2026 (support commenced; actual date) |
| Applicable area | E-commerce, product search, recommendations, reviews and Q&A, agentic commerce |
| Quantitative Effects | Improvements in purchase intent, loyalty and LTV are expected, but figures are not disclosed. |
| Impact on Business Performance | The impact of this matter on financial results is minor |
| Source | OpenAI, "Developers can now submit apps to ChatGPT," and related press releases from ZETA |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The company is pursuing support for AI agents as a business strategy and determined that support for major generative AI platforms, including ChatGPT and Gemini, is essential.