Monetization through continued use of Pocket Marche
First written in FY2023. 2 of 3 entries say "Restated". Latest entry: FY2025.
No other company in this theme has enough history to compare yet.
- FY2025RestatedAnnual report
「The repeat purchase rate, defined as the proportion of continuing purchasers among all purchasers, is approximately 80%, and the average number of purchases per month is approximately 2.5 (the 2022 average for continuing purchasers). Loyal customers are therefore a factor supporting stable sales.」
The company reiterated the usage figures of an approximately 80% repeat purchase rate and approximately 2.5 average monthly purchases by continuing purchasers, as well as its explanation that continued usage supports stable sales. - FY2024RestatedAnnual report
「The repeat purchase rate, defined as the proportion of continuing purchasers among all purchasers, is approximately 80%, and the average number of purchases per month is approximately 2.5 (the 2022 average for continuing purchasers). Loyal customers are therefore a factor supporting stable sales.」
The company reiterated a repeat purchase rate of approximately 80% and average monthly purchases of approximately 2.5 by continuing purchasers, maintaining that continued usage supports stable earnings. - FY2023First statedAnnual report
「The repeat purchase rate, defined as the proportion of continuing purchasers among all purchasers, is approximately 80%, and the average number of purchases per month is approximately 2.5 (the 2022 average for continuing purchasers). Loyal customers are therefore a factor supporting stable sales.」
The company views repeat usage and frequent purchases as the foundation of monetization and emphasizes continued usage.