Competition and price competition in the used housing and detached housing markets
First written in FY2023. 2 of 3 entries say "Worsened", first in FY2025. Latest entry: 2026-07-14.
property technologies moved to the "Worse" side of this theme in 2026.
0 other companies' latest entry also says "Worsened".
- 2026-07-14WorsenedEarnings presentation
「Meanwhile, the number of used condominiums in circulation in 2025 increased year on year, as did the number of purchase-and-resale transactions. Efforts to increase transaction volume and secure competitiveness are therefore required.」
Against a backdrop of increased used-condominium circulation and purchase-and-resale transactions, the company indicated the need to expand transaction volume and secure competitiveness. - FY2025WorsenedAnnual report
「Companies that mainly handle low-priced standardized homes continue to expand nationwide in regional cities. Going forward, competition for land acquisition and on price may intensify further in Akita and Yamaguchi prefectures, while an increase in inventory properties in the market may worsen supply and demand, potentially affecting the group’s operating results.」
In addition to the existing risks of competitor entry and price competition, the company specified nationwide expansion by low-priced standardized-home companies, competition for land acquisition, and worsening supply and demand due to increased market inventory. - FY2023First statedAnnual report
「If the level of entry by competitors causes the number of properties acquired or sold to decline, or if price competition arises, this may affect the group’s operating results.」
The company identified competitor entry and price competition as risks for existing homes in the Tokyo metropolitan area and major regional cities, and detached homes in Yamaguchi and Akita prefectures.