Announced details
Digital advertising, marketing, advertising operations, creative production and data analysis
For a dating app engagement, monthly ROAS increased from 74% to 182%; for an e-commerce app engagement, day-one ROAS increased from 25% to 125%. These represented approximately 2.5 times and 5 times the results of other companies' DSPs, respectively.
2 early-adopter engagements (a dating app engagement and an e-commerce app engagement)
株式会社MISM is a group company. It has a network of more than 1,700 media and app operators using AnyManager.
A network of more than 1,700 media and app operators, with offices in 15 countries and regions
In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | AnyDigital Max, AnyAI DSP, AnyAI, AnyManager |
| Relationship with the Company | 株式会社MISM is a group company. It has a network of more than 1,700 media and app operators using AnyManager. |
| Launch date | 24 June 2026 (the date the integration and official provision of AnyAI DSP were announced; no specific official launch date was stated) |
| Applicable area | Digital advertising, marketing, advertising operations, creative production and data analysis |
| Location scale | A network of more than 1,700 media and app operators, with offices in 15 countries and regions |
| Quantitative Effects | For a dating app engagement, monthly ROAS increased from 74% to 182%; for an e-commerce app engagement, day-one ROAS increased from 25% to 125%. These represented approximately 2.5 times and 5 times the results of other companies' DSPs, respectively. |
| Usage history | 2 early-adopter engagements (a dating app engagement and an e-commerce app engagement) |
Items this document does not state (11)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Advertising operations, creative production and data analysis are fragmented, creating a need for optimization across multiple media channels. In addition, comprehensive marketing strategies that leverage proprietary data, creative assets and media networks are becoming increasingly important.