Agreements reached under this partnership
Business Alliances- 1
Development of the brand’s official website and digital touchpoints
- 2
Production and provision of digital assets for sales promotion
- 3
Promotion of joint promotions, marketing data sharing and cross-selling initiatives
- 4
Enhancement of the brand’s official portal site
- 5
Development of shared brand customer touchpoints
- 6
Use of marketing data
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
This indicates whether the companies will do more than work together, such as holding each other’s shares or seconding personnel (capital and business alliance).
The impact of this matter on business performance has been incorporated into the revisions to the earnings forecasts announced on the same date.
| Item | Details |
|---|---|
| Name of alliance partner | 株式会社ファングリー |
| Alliance partner's business activities | Content marketing business, Brand creative business, Platform Business |
| Alliance partner's location | Shibuya, Tokyo |
| Alliance partner's capital | ¥20 million |
| Type of alliance | Business Alliances |
| Details of the alliance | Development of the brand’s official website and digital touchpoints, Production and provision of digital assets for sales promotion, Promotion of joint promotions, marketing data sharing and cross-selling initiatives, Enhancement of the brand’s official portal site, Development of shared brand customer touchpoints, Use of marketing data |
| Shareholding Policy | Not applicable (No disclosure regarding the acquisition or holding of shares) |
| Date of board resolution | 14 May 2026 |
| Alliance start date | From 1 July 2026 |
| Share Acquisition Date and Payment Date | Not applicable (No acquisition of shares) |
| Impact on Business Performance | The impact of this matter on business performance has been incorporated into the revisions to the earnings forecasts announced on the same date. |
Items this document does not state (12)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The Company determined that it needs to strengthen its ability to attract customers in the digital sphere, content production capabilities, information dissemination capabilities and customer touchpoints, and expand brand awareness and sales opportunities for licensees. The partnership will combine 株式会社ファングリー’s digital marketing and creative expertise with the Company’s brand knowledge, relationships with licensees and sales-channel development capabilities.