Creek & River (4763) · InitiativeAdvanced
Data-driven marketing by jeki Data-Driven Lab
First written in FY2020-Q2. 1 of 2 entries say "Advanced", first in FY2020-Q3. Latest entry: FY2020-Q3.
2entries
2years
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jeki Data-Driven Lab Data-Driven Marketing Joint VentureA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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Full recordFilings, disclosures and news, newest first
- FY2020-Q3AdvancedAnnual report
「From the current third-quarter consolidated accounting period, the newly established jeki Data-Driven Lab has been included within the scope of companies accounted for under the equity method.」
jeki Data-Driven Lab, established on 10 September 2019, was included within the scope of equity-method accounting from the third-quarter consolidated accounting period, advancing the joint venture into its operating phase. - FY2020-Q2First statedAnnual report
「On 10 September 2019, we established a new company, jeki Data-Driven Lab, jointly with 株式会社ジェイアール東日本企画 (hereinafter, jeki) to promote the data-driven marketing business.」
Established a joint venture with jeki to provide data-driven marketing, R&D and data utilization support services. The joint venture has capital of ¥80 million, with jeki holding a 60% stake and the Company holding 40%.