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Commerce One Holdings (4496) · InitiativeFirst stated

Brand support centered on empathy and trust through an authentic commerce strategy

First written in FY2026. . Latest entry: FY2026.

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Affinity-based brand support through Authentic CommerceA theme 1 companies write about · 0 as a headwind · 1 as a tailwind

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  1. FY2026First statedAnnual report

    「Our group is pursuing a strategy, the “authentic commerce strategy,” that supports brands in becoming brands chosen for their empathy and trust. Within this strategy, the VTuber marketing business operated by 株式会社AttendMe plays a role in increasing consumer enthusiasm.」

    For the first time, the company explicitly identified VTuber marketing as an initiative under its “authentic commerce strategy,” which supports the transformation of brands into brands chosen for their empathy and trust.
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Brand support centered on empathy and trust through an authentic commerce strategy | Commerce One Holdings Inc. (4496) | Komori