Announced details
Web advertising for e-commerce operators, advertising effectiveness analysis, customer profiling, sales promotion initiatives, content planning, branding initiatives and analysis of spillover effects on physical stores
Based on past results, CPA was reduced by 56% for beauty and skin-whitening products, 29% for human resources services and 64% for video services.
IM-DMP audience data is linked to approximately 1 billion unique browsers and covers approximately 90% of Japan’s internet population.
futureshop and Intimate Merger,Inc. will collaborate to support data utilization and advertising delivery for stores using futureshop.
Based in Minato-ku, Tokyo, the company’s president and representative director is Yanajima Ryoji (簗島 亮次). It is a data utilization company. It holds the No. 1 implementation share in Japan’s DMP market and was listed on the Tokyo Stock Exchange Mothers market in 2019, now the TSE Growth Market. The company supports corporate marketing through IM-DMP, one of Japan’s largest data utilization platforms.
The impact on the Company’s consolidated results for the fiscal year ending March 2027 is expected to be immaterial.
The company does not address Contract Value / Offering price.
| Item | Details |
|---|---|
| Names of Products / Services Covered | futureshop, IM-DMP, IM-UID, futureshop omni-channel |
| Counterparty | Intimate Merger,Inc. |
| Counterparty overview | Based in Minato-ku, Tokyo, the company’s president and representative director is Yanajima Ryoji (簗島 亮次). It is a data utilization company. It holds the No. 1 implementation share in Japan’s DMP market and was listed on the Tokyo Stock Exchange Mothers market in 2019, now the TSE Growth Market. The company supports corporate marketing through IM-DMP, one of Japan’s largest data utilization platforms. |
| Relationship with the Company | futureshop and Intimate Merger,Inc. will collaborate to support data utilization and advertising delivery for stores using futureshop. |
| Launch date | 27 August 2026 (already commenced) |
| Applicable area | Web advertising for e-commerce operators, advertising effectiveness analysis, customer profiling, sales promotion initiatives, content planning, branding initiatives and analysis of spillover effects on physical stores |
| Quantitative Effects | Based on past results, CPA was reduced by 56% for beauty and skin-whitening products, 29% for human resources services and 64% for video services. |
| Usage history | IM-DMP audience data is linked to approximately 1 billion unique browsers and covers approximately 90% of Japan’s internet population. |
| Impact on Business Performance | The impact on the Company’s consolidated results for the fiscal year ending March 2027 is expected to be immaterial. |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To address challenges faced by e-commerce operators, including rising advertising costs, declining targeting accuracy and changes in the environment surrounding 3rd Party Cookies, and to support improved advertising effectiveness and deeper customer understanding.