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Other Disclosures4431Smaregi,Inc.Information and Communications, Services and Others

New TV commercial “Know Your Store, Smaregi,” starring Fujisaki Yumia (藤﨑ゆみあ), to air from 1 April — Smaregi moves from POS to “the operating system for stores”

Smaregi,Inc. has produced a new TV commercial, “Know Your Store, Smaregi,” featuring Fujisaki Yumia (藤﨑ゆみあ), which will air in Tokyo and Osaka from 1 April 2026.

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Announced details

Cloud POS system “Smaregi”
Applicable field (uses covered by this announcement)

Store operations across a range of industries, including izakayas, apparel, food service and beauty

Launch dateScheduled for 1 April 2026 (Wednesday) (start of TV commercial broadcasts)
Relationship between the counterparty and the company
Smaregi,Inc.4431
Relationship with the Company

Engaged to appear in the new TV commercial

CounterpartyFujisaki Yumia (藤﨑ゆみあ) (performer)

Actor born in 2008 and from Hiroshima Prefecture. Appeared in the Netflix series “Last Samurai Standing,” among others.

Location (as indicated in this announcement)

Chuo-ku, Osaka (Smaregi,Inc. headquarters)

In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.

Source (materials cited by the company)

Third Medium-Term Management Plan materials (“Smaregi’s Strategy for ‘the Operating System for Stores’”)

Announced details
ItemDetails
Names of Products / Services CoveredCloud POS system “Smaregi”
CounterpartyFujisaki Yumia (藤﨑ゆみあ) (performer)
Counterparty overviewActor born in 2008 and from Hiroshima Prefecture. Appeared in the Netflix series “Last Samurai Standing,” among others.
Relationship with the CompanyEngaged to appear in the new TV commercial
Launch dateScheduled for 1 April 2026 (Wednesday) (start of TV commercial broadcasts)
Applicable areaStore operations across a range of industries, including izakayas, apparel, food service and beauty
LocationChuo-ku, Osaka (Smaregi,Inc. headquarters)
SourceThird Medium-Term Management Plan materials (“Smaregi’s Strategy for ‘the Operating System for Stores’”)
Items this document does not state (10)
Contract ValueOffering priceContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateLocation scaleQuantitative EffectsUsage historyImpact on Business Performance

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

The commercial conveys the company’s ambition to become “the operating system for stores,” continually updating store operations rather than remaining simply a POS system, under its mission of “Energizing stores, energizing communities!”

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New TV commercial “Know Your Store, Smaregi,” starring Fujisaki Yumia (藤﨑ゆみあ), to air from 1 April — Smaregi moves from POS to “the operating system for stores” | Smaregi,Inc. (4431) timely disclosure | Komori